Guy Oseary (@guyoseary) has been spotting talent before anyone else could see it for nearly four decades. Under his leadership at Maverick Records, Maverick sold more than 100 million albums. Guy has managed some of the biggest names in music, including Madonna, the Red Hot Chili Peppers, and U2, and was named Variety‘s Music Mogul of the Year in 2022. He executive produced Twilight, which became one of the most successful franchises in movie history, generating more than $3.5B.
Guy was also an early investor in Vita Coco and co-founded A-Grade Investments and then Sound Ventures, now with nearly $2 billion under management. At A-Grade, his hits included Airbnb, Uber, and Spotify. Sound Ventures launched with less than $100M and has since had 86 exits and 26 IPOs.
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Guy Oseary — The Legendary Hollywood Power Broker on 5-Minute Decisions, 36 Years of Managing Madonna, 26 IPOs, and Spotting Magic First
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“Sometimes having no options and no choice is really the best option.”
— Guy Oseary
“It always starts with the magic. I don’t care if you’re a tech company or whatever it is, a film, a product, a book, magic. You’ve got to have magic. Something has to pull you in.”
— Guy Oseary
“In my mind, every founder I invest in, I look at them like they are the rock star. I go, ‘That person has music they want to share with the world.’”
— Guy Oseary
“Fair use is not fair.”
— Guy Oseary
“I don’t feel accomplished. I don’t feel at all. I feel like I still have so much to prove and so much to do.”
— Guy Oseary
Want to hear another episode with someone who has a preternatural gift for spotting world-class talent? Listen to my most recent conversation with legendary music producer Rick Rubin, in which we discussed timeless methods for unlocking creativity, secrets hidden in plain sight, the future with AI, working with strong personalities, breaking out of “the sameness,” reinvention versus going narrow, and much more.
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