TL;DR: Addigy just launched a partner program built for resellers and distributors who are looking to extend Apple offerings to their clients. Partners get strong margins on every software sale and extra upside on registered deals. After a 90-day onboarding journey, including a welcome kit and a partner manager, you’ll be on your way to grow your Apple practice, alongside a team that lives in the Apple ecosystem every day. Marketing development funds and NFR licenses are also available as part of the program. Apply through the partner page or email [email protected] to get on a call.
Apple in business is no longer a side project.
Sales teams run demos on MacBooks. Designers ship with iPads. Executives carry iPhones with security policies that need to hold up. The IT teams supporting all of it need an MDM that actually keeps up.
That’s why we launched the Addigy Partner Program: to give those partners a real way to lean in, with strong economics, a platform their customers will renew, and a team ready to support them.
Here’s what the program is, who it’s for, and why it’s worth a closer look.
Apple is one of the fastest-growing categories in IT
Apple’s share of enterprise endpoints keeps climbing. IT teams don’t want a separate strategy for Mac. They want the same security, deployment, and compliance posture across every device, regardless of OS.
That’s where resellers and distributors come in. The customers buying Apple at scale need someone to help them deploy it, secure it, and support it. And they want a partner who understands Apple at the same level they understand the rest of their stack.
We built Addigy from the ground up for Apple. Not Apple bolted onto a Windows-first product. Not Apple as a feature checkbox. Apple as the entire reason the product exists.
Why partner with Addigy?
Apple expertise you can lean on. Addigy was built from the ground up for Apple, and the team you’re plugging into lives in this ecosystem every day. When your customer asks a hard question about Declarative Device Management, Platform SSO, or rolling out the next macOS, your reps aren’t on their own. They have a team behind them who already has the answer, so they don’t have to waste time looking for it.
Partner-first commercial terms. We know you are running a business and need the program to work for you, so we have built it with competitive margins on every software sale, including extra protection when you bring us a new opportunity. We’ll also facilitate renewals so nothing falls through the cracks. Services products carry their own margin and pricing is straightforward: no complicated tier system to decode before you can quote a deal.
Deal registration that respects your work. When you bring a new opportunity to us before it closes, we register it to you on a first-come, first-served basis, confirm within two business days, and tell you up front if there’s a conflict so you don’t waste cycles on a deal we can’t honor.
Support that scales with you. We’re here to help you grow with us: marketing development funds for the campaigns that move pipeline, not-for-resale licenses so your team can demo with confidence, and a partner manager who actually checks in. Bi-annual reviews give us a chance to look at the pipeline together and clear blockers before they slow you down.
And underneath all of it is a platform thousands of MSPs and IT teams already run on. Selling Addigy means selling a product your customers stay with, which means the revenue you build doesn’t quietly leak out the back door.
Who the Addigy Partner program is for
We work with three types of channel partners today:
- Resellers: IT solution providers and software resellers adding Apple device management to their portfolio. Both certified and non-certified paths are available depending on volume and commitment.
- Distributors: Distribution partners selling Addigy licenses to a network of resellers and MSPs.
- Technology and services partners: Companies building complementary solutions for Apple-first environments, or delivering Apple deployment, security, and compliance services.
If you’re an MSP managing Apple devices for your own customers, you license Addigy directly through our MSP program , that path is built specifically for managed services delivery.
What the path to Addigy Partner looks like
Becoming an Addigy partner doesn’t take months. The flow is straightforward:
- Apply: Submit the form on our partner page or email [email protected].
- Intake: We schedule a short call to understand your business and walk through the program in detail.
- Onboard: A structured 90-day journey: welcome kit and partner manager intro on Day 1, commercial and technical enablement in the first 30 days, your first deal or customer onboarded by Day 90.
- Grow: Bi-annual check-ins, ongoing enablement, and a partner manager who’s accountable to your success.
If you sell IT management software, build Apple-first solutions, or deliver Apple services to business customers, the Addigy Partner Program is worth a conversation.