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Changelog

Optimize your site for AI search Email sequences for new members Your new admin toolbar Dynamic filters for members Expanding your social presence Comment threads, votes and pins Gift subscriptions Easy theme editing Saved member views Ghost is now a digital public good Native share buttons Welcome email design settings Home Assistant Members-only podcasts Retention offers Improved editor for welcome emails Inbox Links Welcome emails Comment moderation Paid member analytics improvements
Publisher gift links
Team Ghost · 2026-07-06 · via Changelog

Your best work sits behind a paywall for a good reason, but sometimes there's still someone you'd like to share it with without asking them to subscribe — a journalist writing about your work, a potential sponsor, or a reader you'd love to win over.

Until now, your options were to comp the person a full subscription, make the post public temporarily, or not share it at all. Most ended up choosing the last one.

Now every members-only post and page has a gift link. Copy it from your posts list or the post's analytics page, then send it to anyone. They read the post in full — no sign-up or paid subscription needed.

0:00

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And if a link gets forwarded further than you intended, reset it from the same place. A fresh link takes over, and the old one stops working on the spot.

If you have traffic analytics enabled, the post's analytics page shows how many visitors its gift link has driven.

On the reader's side, they land on the full post, with the rest of your paid work still locked, and a note lets them know they've been gifted access.


Ghost(Pro) users can log in and start enjoying all of this right away! If you're a developer, self-hosting Ghost, you'll need to update to the latest version to get access to everything that's new.

If there are ways you think this feature could be more valuable based on the way you use Ghost, we’d like to hear it. Let us know using the feedback link in the left sidebar of Ghost Admin.

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