PRESS RELEASE
November 11, 2010
TOKYO—November 11, 2010—Apple® today announced that movies are now available on the iTunes Store® in Japan giving customers an incredible way to enjoy movies on their iPhone®, iPad™, iPod touch®, Mac® or PC, or with the new Apple TV® on their HD TV. Starting today, there are over 1,000 movies to rent or buy in high definition and standard definition from major international film studios including 20th Century Fox, Paramount Pictures, The Walt Disney Studios, Warner Bros. Pictures, Universal Pictures and top Japanese studios including Asmik Ace Entertainment Inc., Fuji TV, Kadakowa Pictures, Nikkatsu, Shochiku Company Limited and Toei Company Limited.
The new Apple TV started shipping in Japan this week and offers the simplest way to watch HD movies on an HD TV and users can also enjoy millions of YouTube videos, more than 200,000 podcasts, 4,000 Internet radio stations and personal photos from MobileMe℠ and Flickr, while music, videos and photos can be streamed from Macs and PCs. Users can control Apple TV with their iPhone, iPad or iPod touch using the Remote app, available now as a free download on the App Store℠, or with the upcoming availability of AirPlay® users will be able to stream music, photos and video from their iPhone, iPad and iPod touch directly to Apple TV.
Pricing & Availability
iTunes 10 for Mac and Windows includes the iTunes Store and is available as a free download from www.apple.com/jp/itunes. iTunes movie purchases and rentals require a valid credit card with a billing address in Japan. iTunes HD movie purchases in Japan start at ¥2,000 for catalog titles and recent releases and ¥2,500 for new releases, and SD versions are priced at ¥1,000 for catalog titles, ¥1,500 for recent releases and ¥2,000 for new releases. iTunes HD Movie Rentals start at ¥300 for library title rentals and ¥500 for new releases, and SD versions start at ¥200 for library title rentals and ¥400 for new releases. Apple TV, which comes standard with an aluminum Apple Remote, is available through the Apple Store® (www.apple.com), Apple’s retail stores and Apple Authorized Resellers for a suggested retail price of ¥8,800. Apple TV requires an 802.11b/g/n wireless network or Ethernet network, a broadband Internet connection and a high definition TV capable of 720p.
iTunes 10 for Mac and Windows includes the iTunes Store and is available as a free download from www.apple.com/jp/itunes. iTunes movie purchases and rentals require a valid credit card with a billing address in Japan. iTunes HD movie purchases in Japan start at ¥2,000 for catalog titles and recent releases and ¥2,500 for new releases, and SD versions are priced at ¥1,000 for catalog titles, ¥1,500 for recent releases and ¥2,000 for new releases. iTunes HD Movie Rentals start at ¥300 for library title rentals and ¥500 for new releases, and SD versions start at ¥200 for library title rentals and ¥400 for new releases. Apple TV, which comes standard with an aluminum Apple Remote, is available through the Apple Store® (www.apple.com), Apple’s retail stores and Apple Authorized Resellers for a suggested retail price of ¥8,800. Apple TV requires an 802.11b/g/n wireless network or Ethernet network, a broadband Internet connection and a high definition TV capable of 720p.
- Apple, the Apple logo, Mac, Mac OS, Macintosh, iTunes Store, iPhone, iPad, iPod touch, Apple TV, iTunes, MobileMe, App Store, AirPlay and Apple Store are trademarks of Apple. Other company and product names may be trademarks of their respective owners.

























