The Apptivate podcast has become a reference point for marketers around the world. Since 2018, Remerge has been joined by some of the biggest mobile leaders and influencers to discuss the hottest tech trends, from privacy developments, app growth strategies, and campaign measurement to AI, creatives, and brand messaging.
Now, you can get behind-the-scenes at one of the longest-running ad tech shows.
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The gap between a 65% and 90%+ privacy opt-in rate can mean $525,000 in lost revenue annually for a 100K DAU app — and most teams have no idea where they stand.
This guide breaks down the true cost of consent debt, why the average app sits at just 80% opt-in, and the exact tactics top performers use to consistently hit 90%+: prompt timing, banner design, vendor list optimization, and more.
Remerge has unveiled the winners of its inaugural Apptivate For The Record Awards — a list of its best-performing and engaging podcast episodes from 2024. The categories include:
Get your copy of the results, which also features audience stats from the show and a guide to the conversations you may have missed.
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