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Business of Apps

Agentic AI is coming for the app growth playbook [online event] As app discovery expands to ChatGPT, AppTweak launches AI Visibility for Apps Apps in Motion is bringing the best app operators to NASDAQ on April 8 Up your AI game at Business of Apps London 2026 The Business of Apps newsletter is evolving Early bird ticket sale for Business of Apps London ends this week Smadex unveils unique CTV Pause Ads via OpenGlass partnership Build your network at Business of Apps London 2026 Why smaller apps should rethink TV and connected TV for UA AI agents are becoming the new junior marketers Inside the key themes driving app growth at Business of Apps London 2026 Where is App Store Optimization heading in 2026? [webinar series] From social-first brand to subscription-led app, inside Mob’s rise to the UK’s leading recipe app Apps capture larger share of health and fitness market revenue in 2025 Upcoming RealityMine webinar to highlight blind spots in first-party app data From ad network to scalable performance ecosystem, EVADAV announces a newly enhanced corporate structure The biggest apps and brands are in for Business of Apps London 2026 Diversification takes centre stage in app user acquisition Super early bird ticket sale for Business of Apps London ends this week App-to-web monetisation moves into the mainstream Latest speakers confirmed for Business of Apps London 2026 Agentic coding drives number of iOS apps to highest level ever Smadex and Anzu bring performance and clickability to intrinsic in-game advertising Consumer spending on apps surpassed games for the first time in 2025 The Business of Apps London agenda is now live with more than 70 speakers Opening keynote announced for Business of Apps London ChatGPT was the most downloaded app in 2025, supplanting TikTok Want to speak at Business of Apps London? Branch’s “How I Grew This” episodes land on the Business of Apps podcast ASO moves centre stage as organic discovery declines ConsultMyApp launches APPlyzer 26 with full Apple Ads auctions Which Apps Lead the Health & Fitness App Market App market trends 2026: The year ahead according to experts TikTok is the top grossing app for another year, generating over $3 billion in-app Your essential guide to ASO success in 2026 is here Get ahead of app growth in 2026 at Business of Apps London How Business of Apps covered the app economy in 2025 Kadam wraps up 2025 with retargeting breakthroughs and industry awards MMP pricing without the games, all-inclusive, fully transparent, cancel any time PropellerAds automates performance marketing with three new optimization tools Gamelight achieves top global rankings in the latest AppsFlyer Performance Index Celebrating twelve years of bringing the app industry together at Hotel Adlon Business of Apps Berlin 2025 sets an attendance record and unpacks the future of app growth Pushwoosh launches ManyMoney AI marketing copilot, guaranteeing a 40% revenue increase for mobile apps AdQuantum launches the ultimate guide: Snapchat Best Practices for Creatives & User Acquisition for Apps & Games With $20M from Braavo Capital, Great Apps is building the growth engine for scaling subscriptions on the web Omio’s Norman Nielsen on how to prepare your company for the age of AI in marketing CPPs and CSLs are the future of growth at scale on iOS and Android Final call for Business of Apps Berlin tickets PAYBACK’s Nico Winkelhaus on multi-brand loyalty in the app world CTV is entering the performance era Warner Music Group and Feed.fm partner to bring premium music clips to apps Crypto apps hit 500 million downloads per year Designli takes off with new channel helping non-technical founders build better products APPlyzer Chat helps democratize access to critical ASO data Most Meta campaigns fail due to bad targeting AIBY Startup Studio debuts to back app creators with up to $10M Introducing the Sports App Market Landscape Just three weeks to go until Business of Apps Berlin Programmatic and CTV are overlooked by app marketers, BidMatrix’s new UA expansion kit aims to fix that Inside App Growth Week 2025: How AI is reshaping app marketing strategy AVOW secures award from HONOR for mobile OEM advertising success Creepy AdTech, mediation wars, and not-so-super superapps Snapchat launches the App Power Pack, a suite of ad formats to help marketers drive app growth Business of Apps Berlin early-bird ticket sale ends this Friday Cheesecake Labs and Knapsack partner to launch Knapsack Chat The CTV performance maturity gap Business of Apps returns to London on 23rd April 2026 Five weeks to go until Business of Apps Berlin FastSpring executives outline three-phase approach to app-to-web monetization New data reveals shifting consumer attitudes toward app data sharing and advertising Introducing the Shopping App Market Landscape iGaming user acquisition costs surge as marketers seek new growth strategies How to launch app-to-web campaigns [online event] Consumer apps shift to web payments for cash flow benefits, not just fee avoidance App Promotion Summit is now Business of Apps 82% of marketers don’t feel confident in their attribution data APS Berlin super early bird tickets ending on 3rd October App Promotion Summit NYC 2025 sets the stage for the future of app growth The most popular fantasy sports app of 2024 isn’t ESPN or FPL… it’s Dream11 ChatGPT and Gemini battle for the top spot in app installs The growth strategies that scaled WeWard to 25 million global users App Promotion Summit Berlin returns on November 27th with new features Users are concerned about privacy but still open to sharing demographic and contextual data Introducing the Productivity App Market Landscape Most marketers invest in walled gardens at a time when they should be diversifying App revenue surpasses games for the first time in Q2 2025 BIGO Ads achieves five-year streak in IAB Tech Lab OM SDK certification program Global dating app revenues exceeded $6B, North America drove 50% of the total New data reveals music’s critical role in app engagement and user growth APS NYC returns September 18th with enhanced features Turning data into dollars [online event] FunnelFox launches industry’s first unified web billing solution Who is coming to APS NYC 2025? Meta accounted for 60% of social app revenues in 2024 App monetization shifts focus to localization and psychological pricing tactics Introducing the Travel App Market Landscape Yodel Mobile joins forces with Cherie Blair Foundation for Women in charity app initiative How Deezer grew 36% with one hand tied behind its back APS NYC super early bird tickets ending on 25th July
Influencer marketing gains traction among AI apps
Nayden Tafradzhiyski · 2026-03-11 · via Business of Apps
AI startups are entering an increasingly crowded market. As paid acquisition costs rise and new tools compete…

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