Back in December 2017 we at App Promotion Summit decided to launch the App Growth Awards to recognize companies and individuals that move the app industry forward and fuel app marketing, advertising and monetization with innovation and smart, bold ideas to solve the industry problems.
Last week, on December 1st we had the honor of hosting the fifth App Growth Awards ceremony to award teams and app industry professionals in multiple categories.
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The gap between a 65% and 90%+ privacy opt-in rate can mean $525,000 in lost revenue annually for a 100K DAU app — and most teams have no idea where they stand.
This guide breaks down the true cost of consent debt, why the average app sits at just 80% opt-in, and the exact tactics top performers use to consistently hit 90%+: prompt timing, banner design, vendor list optimization, and more.
The panel of 15 independent judges decided to award the following companies.
App Advertising Platform
AppLovin
App Analytics Platform
Swaarm
App Data Platform
AppTweak
App Engagement Platform
OneSignal
App Revenue Platform
Qonversion
MMP of the Year
AppsFlyer
ASO Tool
SplitMetrics
ASO Agency
Phiture
User Acquisition Company
AppAgent
App Marketing Agency of the Year
Geeklab
App Growth Innovation
SplashLearn
App Marketer of the Year
Alice Muir, Phiture
App Video
PhotoSì – App Video
Fastest Growing App
Sweatcoin
Growth Team of the Year
Yodel Mobile
Subscription App Campaign
Quit Social Media by Hannah Parvaz
Finance App Campaign
ConsultMyApp – Snoop
Shopping App Campaign
The Hut Group – Shopping Apps
Entertainment App Campaign
Smule – adidas Runtastic Challenge
Mobile Games Campaign
G5 Entertainment – Sherlock
App Store Marketing Campaign
Admiral Media – ImmoScout24
Retention Campaign
Shopmium – Cashback Boost Campaign
Influencer App Campaign
Tatam Digital – Blinkist Curious Minds
Paid Social App Campaign
Adquantum – Fitness App
Outstanding Contribution to the App Industry
Thomas Petit
Our sincere congratulations to all participants and especially the winners. Well done, guys! Keep. It. Up. 👏
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