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Business of Apps

Agentic AI is coming for the app growth playbook [online event] As app discovery expands to ChatGPT, AppTweak launches AI Visibility for Apps Apps in Motion is bringing the best app operators to NASDAQ on April 8 Up your AI game at Business of Apps London 2026 The Business of Apps newsletter is evolving Early bird ticket sale for Business of Apps London ends this week Smadex unveils unique CTV Pause Ads via OpenGlass partnership Build your network at Business of Apps London 2026 Why smaller apps should rethink TV and connected TV for UA Influencer marketing gains traction among AI apps AI agents are becoming the new junior marketers Inside the key themes driving app growth at Business of Apps London 2026 Where is App Store Optimization heading in 2026? [webinar series] From social-first brand to subscription-led app, inside Mob’s rise to the UK’s leading recipe app Apps capture larger share of health and fitness market revenue in 2025 Upcoming RealityMine webinar to highlight blind spots in first-party app data From ad network to scalable performance ecosystem, EVADAV announces a newly enhanced corporate structure The biggest apps and brands are in for Business of Apps London 2026 Diversification takes centre stage in app user acquisition Super early bird ticket sale for Business of Apps London ends this week App-to-web monetisation moves into the mainstream Latest speakers confirmed for Business of Apps London 2026 Agentic coding drives number of iOS apps to highest level ever Smadex and Anzu bring performance and clickability to intrinsic in-game advertising Consumer spending on apps surpassed games for the first time in 2025 The Business of Apps London agenda is now live with more than 70 speakers Opening keynote announced for Business of Apps London ChatGPT was the most downloaded app in 2025, supplanting TikTok Want to speak at Business of Apps London? Branch’s “How I Grew This” episodes land on the Business of Apps podcast
App Promotion Summit NYC speaker line-up goes live
Nayden Tafradzhiyski · 2025-06-25 · via Business of Apps

App Promotion Summit NYC, taking place at 360 Madison on September 18th, has announced its speaker line-up. The event will feature growth and product leaders from some of the world’s fastest-growing app brands.

The summit will showcase expertise across four content tracks through talks, panels, workshops, interviews, and roundtable discussions.

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The speaker line-up includes:

Yves Benchimol, CEO & Co-Founder of WeWard, will represent the walk-to-earn app that has attracted over 20 million users across 29+ countries. WeWard works with 2,000 brand partners and has contributed to avoiding 588,000 tons of CO2 emissions.

Katerina Clark, Head of Optimizations at The Economist, brings expertise in SEO, conversion rate optimization, and content strategy. Under her leadership, The Economist’s app has achieved a top-three ranking globally in its category.

Makoto Rheault-Kihara, VP Growth at Hopper, leads product and growth marketing for one of North America’s most downloaded travel apps, which has surpassed 120 million installs and raised $600 million in funding.

Colton Kaufman, Product Marketing Specialist at Sago Mini, plays a key role in connecting product experiences with parental needs, supporting the growth of an app ecosystem that engages over 3 million monthly users across 100+ countries.

Phil Carter, Growth Advisor at Elemental Growth, brings 7 years of product leadership experience and now serves as a growth advisor and angel investor helping consumer subscription companies unlock their full potential.

Diogo Martins, Growth Marketing Manager at DraftKings, leads marketing efforts for the #1 lottery app in the US and works with product, creative, and data teams to fine-tune expansion strategies for new products and markets.

App Promotion Summit NYC is the place to hear from the world’s fastest growing app brands. More speakers and more details of the agenda will be announced soon.

Want to join them as a contributor? Apply here.