The past week at SerpApi brought new features, expanded scraping capabilities, steady improvements to existing APIs, and a range of important bug fixes.

⭐️ Top Updates

UULE Converter (Tool)

We’re excited to introduce the new UULE Converter tool, making it easy to convert between GPS coordinates, canonical location names, and Google’s UULE (Universal Location Encoding) format. UULE is commonly used to simulate searches from specific geographic locations, helping developers, marketers, and SEO professionals retrieve location-specific Google search results without relying on VPNs or physical presence in a region. With the UULE Converter, users can quickly encode coordinates or location names into a valid UULE string, decode existing UULE values back into readable locations, and seamlessly integrate the results into SerpApi search requests. This tool simplifies local search testing, rank tracking, competitor analysis, and AI-powered SEO workflows that depend on accurate geographic targeting.

📑 Full List of Updates

Instagram Profile API

Bug fixes

• We have fixed the issue where the API would return a 500 error in some cases.

Walmart Sellers API

Bug fixes

• We have improved the success rate and response time of the API. Details

Google Search API

Bug fixes

• We have fixed the issue where the API would return a 500 error in some rare cases.
• We have fixed the issue where the API was not extracting source from header_images in the ai_overview section. Details
• We have fixed the issue where, in some cases, the API was not extracting top_stories when device parameter was set to mobile . Details

Improvements

• The API now supports and can extract data from a new weather answer_box layout. Details

Google Local API

Bug fixes

• We have fixed the issue where the API was incorrectly forming serpapi_pagination links. Details

Google Forums API

Bug fixes

• We have fixed the issue where the API would return a 500 error in some cases.

Google Ads API

Bug fixes

• We have fixed the issue where the API was not showing ads in some locations. Details

Tripadvisor Place API

Bug fixes

• We have fixed the issue where the API would return a 500 error in some cases.
• We have fixed the issue where the API was missing to extract data for some searches. Details

YouTube Search API

Bug fixes

• We have fixed the issue where the API was not returning ads results.

Google Maps Reviews API

Bug fixes

• We have fixed the issue where the API was timing out in some cases. Details

Google Finance API

Bug fixes

• We have fixed the issue where the API was incorrectly showing dates in financial statements. Details

Locations API

Improvements

• We have updated our list of supported locations.

💬 We’d Love Your Feedback

Your input helps us improve. If something’s not working as expected, or if there’s a feature you’d love to see, let us know. You can reach us at any time at contact@serpapi.com. Or you can open an issue on our Public Roadmap.

Thanks for building with SerpApi!

🔗 Follow Us

X | LinkedIn | Facebook | YouTube | Instagram