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Latest from IMore in Apple

One more thing… Goodbye from iMore Apple finally ditches classic stickers in the iPhone 16 box iPad users in the EU can sideload apps starting tomorrow Apple loses $14bn Irish tax case against the EU How to re-watch Apple's iPhone 16, Apple Watch Series 10, and AirPods 4 event Every Apple product discontinued after the iPhone 16 event Listen to all of the music from Apple's 'It's Glowtime' September event Apple could get a major fine the day after the iPhone 16 reveal event TIME names the 100 most influential people in AI, but Tim Cook is nowhere to be seen How to watch the iPhone 16 Glowtime reveal event - tune in for iPhone 16, iPhone 16 Pro, iPhone 16 Plus and iPhone 16… 120 Spain retail employees leave Apple following "substantial change in working conditions" Apple AirTag 4-pack is down to $75 in this Labor Day discount – that's $18.75 for each tracker Apple wants to scrape content for Apple Intelligence training — but few publishers have agreed terms to let it… Apple's services division has lost 100 people in a rare round of job cuts for the company A lot of Apple services are experiencing outages today A key executive is stepping down at Apple How to watch Apple's 'It's Glowtime' iPhone 16 event on September 9th Woman catches thieves by mailing herself a package containing an AirTag as bait Introverts rejoice! At the EU's insistence, you'll soon be able to delete the Messages app from your iPhone in… This Apple-1 from Steve Jobs' desk could fetch $1 million at auction Apple comes out of UK CMA probe over WebKit safe, but it looks like things might not be over Apple is making a major change to its App Store behind the scenes New report crowns unsung hero as Apple's most popular service Control Center has been supercharged in iOS 18 — here’s how to get the most from it Apple Pay donation campaign launched to support America's national parks Kim Kardashian Beats Studio Pro already on sale with an unmissable discount Kim Kardashian Beats are back with a limited-edition version of Beats Studio Pro People still seem to love the Apple Card, but the shine has worn off for me Google event live demo gaffe reveals why Apple’s “wait until it’s ready” approach works Google takes sly dig at Apple Intelligence as it pushes Gemini AI at Pixel event Google unveils iPhone 16, Apple Watch X, and Apple Intelligence rivals AirPods Pro 3: Everything you need to know ​​Oura smart ring makers poach former Apple design guru — amidst rumors of an Apple Ring launch to come There are fears Apple could discontinue one of its most iconic products Google is in huge trouble over its billion-dollar iPhone deal Even if Apple Vision Pro fails, its gesture-based legacy could live on in future Macs and iPhones, and here Apple's Safari in iOS 18, iPadOS 18, and macOS Sequoia will hide some big distractions while browsing the web Inside Apple’s plan to grow iPhone, iPad, and Mac gaming with a unified gaming platform iPhone 16 and iPhone 16 Pro release date could be sooner than expected Best health and fitness accessories on the Apple Store: Kit to help kick off your health journey Five reasons to skip iPhone 16 and wait for iPhone 17 Delta Airlines CEO slams Microsoft and CrowdStrike over global meltdown — “When was the last time you heard… Apple just canceled another controversial advert — here's why Apple goes after Chinese giants over App Store fee loopholes Apple earns $1 billion profit every four days — company announces $85.8 billion revenue in third-quarter results SiriusXM to launch premium subscription via Apple Podcasts Would you want to unlock your iPhone with your heartbeat? Apple once thought about making it possible Vision Pro 2 might get iPad Pro's tandem OLED lenses but how does that line up with a cheaper 2nd generation model? This Apple auction includes a $300k Apple-1 Computer, sealed devices, and exclusive items
OpenAI CEO hints at huge ChatGPT upgrade that brings Artificial General Intelligence on iPhone a step closer
John-Anthony Disotto · 2024-08-12 · via Latest from IMore in Apple
ChatGPT on iPhone with siri
(Image credit: John-Anthony Disotto)

Could we see an even more powerful OpenAI model powering ChatGPT by the end of this week? Rumor has it that the company’s next AI model that looks to take us closer to an Artificial General Intelligence (AGI) future is almost ready.

AGI is the next major milestone in the world of AI models, bringing us closer to a future where artificial intelligence can reason and think like humans. A report in May highlighted OpenAI’s plan to introduce AGI and now Sam Altman, the company’s CEO, has thrown fuel on the fire.

Taking to X, Altman posted an image of a strawberry plant, hinting at Project Strawberry, the codename for the plans leaked in May. While it’s unclear if Project Strawberry will be an update to GPT-4 or a new model altogether, we’re expecting to hear more about the huge improvements soon.

Apple Intelligence is set to arrive later this year for all the best iPhones and Apple’s other major devices. The AI features will also implement ChatGPT into Siri, allowing you to access GPT-4 or GPT-4o directly from Apple’s voice assistant.

If Project Strawberry lands before then, we could see AGI on iPhone, allowing for reasoning capabilities when asking questions — a significant evolution to what OpenAI’s model can process and a major step for using AI in research fields.

An even smarter ChatGPT on iPhone

All of this might sound majorly complicated, and that’s because it is. However, improvements to OpenAI’s models will likely benefit us all in the long term. Earlier this year, Reuters explained the leaked project as “models with the aim of enabling the company’s AI to not just generate answers to queries but to plan ahead enough to navigate the internet autonomously and reliably to perform what OpenAI terms “deep research,” according to the source.”

While it might be a while until we see the official unveiling of Project Strawberry, the hype train is running rampant on social media and it might not be long until we can use the improvements for ourselves on iPhone.

iMore offers spot-on advice and guidance from our team of experts, with decades of Apple device experience to lean on. Learn more with iMore!

More from iMore

John-Anthony Disotto is the How To Editor of iMore, ensuring you can get the most from your Apple products and helping fix things when your technology isn’t behaving itself.

Living in Scotland, where he worked for Apple as a technician focused on iOS and iPhone repairs at the Genius Bar, John-Anthony has used the Apple ecosystem for over a decade and prides himself in his ability to complete his Apple Watch activity rings.

John-Anthony has previously worked in editorial for collectable TCG websites and graduated from The University of Strathclyde where he won the Scottish Student Journalism Award for Website of the Year as Editor-in-Chief of his university paper. He is also an avid film geek, having previously written film reviews and received the Edinburgh International Film Festival Student Critics award in 2019. 

John-Anthony also loves to tinker with other non-Apple technology and enjoys playing around with game emulation and Linux on his Steam Deck.

In his spare time, John-Anthony can be found watching any sport under the sun from football to darts, taking the term “Lego house” far too literally as he runs out of space to display any more plastic bricks, or chilling on the couch with his French Bulldog, Kermit.