Every video starts the same: loud strings signal the beginning of Beyoncé’s “Naughty Girl,” and as it plays, a pair of beautifully pedicured feet step into the frame. The usually faceless person goes up on their tippy toes to show off their arch before stepping out and re-entering the frame in a stunning pair of shoes. And while most of the internet is stuck debating one user’s collection (which, in my opinion, felt like any normal woman’s shoe collection), something else came to mind as these videos started to pop up on my page: Why are these women sharing all of this for free?

And these videos are going viral. I’m not talking just staying in the tens of thousands of views and likes, but some are in the hundreds of thousands. And yet their comments, although filled with incredible moments of womanhood as people share their love for these shoes, are in very small numbers. But scroll further down and you can find some men have also left their own comments on the videos, clearly telling on themselves.

In a world where WikiFeet gets about 16.2M users a month, according to SemRush, it is clear that this type of content is popular on the internet. So it is not surprising to see men trying to use something that has brought women together for their own gain. Comments from men on some of the more popular posts include things like, “Juicy🫶 feets,” “Toes… ❤️❤️❤️,” and “If you have beautiful feet, you can wear anything.” It makes me furious that the women who are posting this are actually giving all these guys all of this for free and not getting what they rightfully deserve: money for more shoes.

Ladies, get these videos off TikTok. We’ve all made the joke that we would sell feet pics if it came to it. And, in this economy, none of us would blame you if you used this clout to start an OnlyFans for just that purpose. In fact, with some of your collections, even I would contribute to see what cute additions you decided to buy. But please, use this exposure as a way to make some cash, because we cannot be giving all of this away for free in 2026.

What was meant to be as a safe place for women who grew up on Carrie Bradshaw and her love for her Manolo Blahnik saga, a well-intentioned place to show off something they are proud of, has turned into free fetish content despite that not being original intent. It’s one thing if you create content with the intention of toeing that line (no pun intended), it’s another if that wasn’t your plan whatsoever.

It continues the pattern of men invading women’s safe spaces, changing their original intention into something for their own personal sexual fodder—another version of Rule 34 that is meant to keep us from being able to have the experience of womanhood that we so rightfully deserve to have.

But here’s a chance to turn things around and use it to our advantage. Since the TikTok creator program has its own rules—including requiring those hoping to make money on the app to have at least 10,000 followers—not everyone will qualify. However, it’s much easier to join a platform that is already centered around this content and start there. In fact, one creator revealed she made six figures just selling feet content on OnlyFans last year. Of course, not everyone will definitely make that much, but hey, if you can make extra money by doing something that you were already giving out to the public for free, then that’s just an extra bonus!