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Buttondown's blog

Email could have been X.400 times better The physicists who convinced Fermilab to send Brazil's emails Better in-app previews Analytics 3.0 Subscriber ID variables Comments! Send latest premium action Automation filtering Free API subscribers Surveys in automations Reply to replies Labels for RSS feeds How Jeremy Singer-Vine curates curious datasets for readers 2023 (and what's next) Email vs web content Sort by engagement Better gift subscriptions How Andy Dehnart built a career reviewing television New email template Email-based automations Opt-in reply tracking Automatic alt text More social network integrations Sort by metadata Overlarge image warnings Automation tag actions Pause emails mid-flight Search tags and automations Gift via automations Subscriber-driving emails
Header/footer variables
Justin Duke · 2025-01-15 · via Buttondown's blog

We've added support for template variables in headers and footers. This means you can now use variables like {{ newsletter.name }} and {{ upgrade_url }} in your headers and footers, both in the web and email versions.

This is a great way to add dynamic content to your headers and footers, without having to manually update them each time!