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Registration promise test
Justin Duke · 2025-07-15 · via Buttondown's blog
Test IDDateStatus
0007July 15, 2025Inactive

Added promise to register form

Variants

Variant IDDescription
0007-2025-07-15-register-promise-baselineNo promise banner
0007-2025-07-15-register-promise-variant-1Added promise banner: "We promise to: never sell your data, never feed your content to AI, let you keep the money you earn, be run by actual people, let you leave anytime, stay online forever"

Implementation

This test measured whether adding explicit promises on the registration page would improve conversion rates by addressing user concerns upfront.