PRESS RELEASE December 1, 2021

BERLIN, GERMANY Apple today previewed Apple Rosenthaler Straße, the first Apple Store in the Mitte borough of Berlin. Situated on the eastern side of the capital city, Apple Rosenthaler Straße provides easy access for customers to discover new products just in time for the holidays and develop skills to take their creativity to the next level.

For 40 years, Apple has been operating in Germany and has over 4,000 team members spanning roles across retail, engineering, and operations. Apple opened its first store in Berlin, Apple Kurfürstendamm, in 2013. Apple Rosenthaler Straße includes more than 130 highly trained team members, who collectively speak many languages, including German, English, French, Polish, Russian, Cantonese, Farsi, Arabic, and Swahili.

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