opens in new window
PRESS RELEASE September 9, 2024
CUPERTINO, CALIFORNIA Apple today unveiled Apple Watch Series 10, featuring a refined design and bringing new capabilities to the world’s most popular watch that make it even more powerful, intelligent, and sophisticated. Apple Watch Series 10 is the thinnest Apple Watch yet — making it more comfortable than ever — and offers the biggest, most advanced display of any Apple Watch. It also features new sleep apnea notifications; faster charging; water depth and temperature sensing; plus new health and fitness insights and intelligence in watchOS 11.

Apple’s Largest, Most Advanced Wearable Display

The larger display offers up to 30 percent more active screen area than Apple Watch Series 4, Series 5, and Series 6, and up to 9 percent more than Apple Watch Series 7, Series 8, and Series 9. This improves readability and usability: In apps like Messages, Mail, or News, users can see an additional line of text or increase the font size without sacrificing content. The larger display also makes it easier to type a message, pause a workout, or enter a passcode.

Faster Charging

Insightful Sleep Apnea Notifications

Sleep apnea is a potentially serious condition where breathing stops repeatedly during sleep. The condition, which is estimated to impact more than 1 billion people worldwide, goes undiagnosed in most cases. If left untreated, sleep apnea can have important consequences on health, including an increased risk of hypertension, Type 2 diabetes, and cardiac issues.
The new depth gauge can measure down to 6 meters beneath the water’s surface, perfect for snorkeling and shallow diving, or playing in the pool, lake, or ocean. Additionally, the new water temperature sensor measures the temperature of the water once Apple Watch has been submerged. The built-in Depth app is highly legible for easy underwater visibility, displaying the time, current depth, water temperature, duration under water, and maximum depth — with the option to automatically activate as soon as Apple Watch is submerged. Water temperature is also displayed in workout metrics during Pool Swim and Open Water Swim workouts.

Featuring watchOS 11

  • The new Vitals app, which gives users a way to quickly view key overnight health metrics and gain better context when it comes to their health. When two or more metrics are out of their typical range, users can receive a notification, along with a message detailing how the changes in these specific metrics may be linked to other aspects of their life, such as elevation changes, alcohol consumption, or even illness.
  • Training load, an insightful new way to measure how the intensity and duration of workouts impact a user’s body over time, which can help users make informed decisions about their training each day.
  • Even more customizable Activity rings, offering users the ability to specify Activity ring goals by the day of the week, so the rings provide the right amount of motivation at the right moments. Users can also pause their rings for a day, week, month, or more without affecting their award streaks, allowing users to plan a rest day, care for an injury, or just take a day off.

Lineup

  • Apple Watch Series 10 is available in 42mm and 46mm sizes in the new jet black, the new rose gold, and a silver aluminum case, as well as new titanium in natural, gold, and slate.
  • Any Apple Watch Series 10 with a Sport Loop band, Braided Solo Loop, or updated Milanese Loop is carbon neutral.
  • Apple Watch Hermès is available in 42mm and 46mm sizes in silver titanium designed to match the stainless steel of previous generations.

Bands

  • Customers in Australia, Canada, France, Germany, India, Japan, the UAE, the U.K., the U.S., and more than 49 other countries and regions can pre-order Apple Watch Series 10 today, with availability in stores beginning Friday, September 20.
  • Apple Watch Series 10 starts at $399 (U.S.).
  • Apple Watch SE is available starting at $249 (U.S.).
  • New Apple Watch bands will be available to order today from apple.com/store and in the Apple Store app, with availability in stores beginning Friday, September 20.
  • watchOS 11 will be available for Apple Watch Series 6 or later on Monday, September 16, and requires iPhone Xs or later running iOS 18. Not all features are available on all devices and in all regions.
  • Older Apple Watch bands, including 41mm and 45mm sizes, will be compatible with the new 42mm and 46mm cases, and all new 42mm and 46mm bands will be compatible with older Apple Watch models.
  • Three months of Apple Fitness+ and Apple Music are included for customers who purchase Apple Watch Series 10, Apple Watch SE, Apple Watch Ultra 2, or a new Apple Watch Series 6 or later.
  • AppleCare+ for Apple Watch provides unparalleled service and support. This includes unlimited incidents of accidental damage, battery service coverage, and priority support from the people who know Apple Watch best.

  • Text of this article

  • Images in this article

  1. The sleep apnea notification feature is pending FDA clearance and is expected to be available later this month. The feature will be supported on Apple Watch Series 9, Apple Watch Series 10, and Apple Watch Ultra 2. It is intended to detect signs of moderate to severe sleep apnea for people 18 years old or older without a diagnosis of sleep apnea.
  2. A subscription is required for Oceanic+. Oceanic+ is available on the App Store.
  3. Apple Intelligence will be available as a free software update. The first set of Apple Intelligence features will be available in beta next month as part of iOS 18.1, iPadOS 18.1, and macOS Sequoia 15.1, with more features rolling out in the months to come. It will be available on iPhone 16, iPhone 16 Plus, iPhone 16 Pro, iPhone 16 Pro Max, iPhone 15 Pro, iPhone 15 Pro Max, and iPad and Mac with M1 and later, with device and Siri language set to U.S. English. Additional languages and platforms are coming over the course of the next year.