WENZHOU, CHINA Apple today previewed Apple MixC Wenzhou, the company’s first store in this dynamic city and the fourth in China’s Zhejiang province. The new store reflects Apple’s deep commitment to accessible and sustainable design — including universal design elements and plant-based materials — creating an inviting and inclusive space for everyone.

The new store will be supported by over 100 highly knowledgeable team members who are ready to welcome customers and help them explore Apple’s incredible lineup of products and accessories, including the latest iPhone 15 models. Customers can get personalized shopping advice and support with choosing a monthly financing option, upgrading and trading in eligible devices, switching to iOS, and securely transferring data. With configure-to-order options available directly through Apple, Mac customers can select and customize the device to their desired specifications, including the new 24-inch iMac with M3 and MacBook Pro with M3, M3 Pro, and M3 Max, available starting Tuesday, November 7.