UPDATE January 22, 2019

iPhone XS, iPhone XS Max, and iPhone XR bring innovations to photography, from sophisticated portraits with an adjustable depth of field, to Smart HDR which leverages multiple technologies — like faster sensors, an enhanced ISP and advanced algorithms — to bring more highlight and shadow detail to photos.

You retain your rights to your photograph; however, by submitting your photo, you grant Apple a royalty-free, world-wide, irrevocable, non-exclusive license for one year to use, modify, publish, display, distribute, create derivative works from and reproduce the photo on Apple Newsroom, apple.com, Apple Twitter accounts, Apple Instagram (@Apple), in Apple retail stores, Apple Weibo, Apple WeChat, on billboards and any Apple internal exhibitions. Any photograph reproduced will include a photographer credit. If your photo is selected to be featured on a billboard, you further agree to grant Apple exclusive commercial use of the photo for the life of the license. Apple believes strongly that artists should be compensated for their work. Photographers who shoot the final 10 winning photos will receive a licensing fee for use of such photos on billboards and other Apple marketing channels.

• Official rules apply; see attached rules for more details.

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