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Mastercard Dynamic Yield

Email, SMS and push done right: A marketing leader’s guide to channel selection How Valamar engages travelers earlier with real-time booking context Gartner Recognizes Mastercard Dynamic Yield as an 8‑Time Leader in Personalization Engines— Mastercard Dynamic Yield 2026 Personalization Maturity: Disruption Is Redefining E-Commerce Success Modern customer journey orchestration: Latest capabilities, best practices and omnichannel strategies — Mastercard Dynamic Yield Saks Fifth Avenue Elevated Luxury With AI Personalization 2025 Personalization Maturity Report for E-commerce - ES — Mastercard Dynamic Yield 2025 Personalization Maturity Report for E-commerce - PT — Mastercard Dynamic Yield How to Drive More Subscribers to Your Mailing List: Proven Strategies for MarketersMastercard Dynamic Yield Reconnect by Mastercard Dynamic Yield: Smarter Customer Journey Orchestration Send-Time Optimization — Mastercard Dynamic Yield Channel Prioritization — Mastercard Dynamic Yield Real-Time Adaptation and Dynamic Optimization — Mastercard Dynamic Yield Post-click Experiences — Mastercard Dynamic Yield Search Ranking Optimization — Mastercard Dynamic Yield Visual Search — Mastercard Dynamic Yield Semantic Search — Mastercard Dynamic Yield How Bergzeit Increased Conversions 3x with Conversational AI Email Deliverability Best Practices: Reach the Inbox. Deliver the Experience. The enterprise guide to IP warming: Boost deliverability, ensure compliance, and power seamless journeys Visual Search Meets Multimodal AI: A New Era of Product Discovery Where human ingenuity fits in the AI-driven marketing era Infographic: The state of personalization maturity in e-commerce - 2025 AI and Personalization Are Revolutionizing E-commerce Search Transform product discovery with Experience Search: AI that understands your shoppers AI Fuels New Demands for Personalization — Is E-Commerce Maturing Fast Enough? From Fragmentation to Connection: Mastering User Identification for Personalization — Mastercard Dynamic Yield 2026 Personalization Maturity Report for E-commerce - PDF — Mastercard Dynamic Yield Add To Cart Recommendation Modal — Mastercard Dynamic Yield Shoppable Video Notification — Mastercard Dynamic Yield
Enterprise-grade personalization – Dynamic Yield
Dynamic Yiel · 2021-03-27 · via Mastercard Dynamic Yield

Enterprise-grade personalization –
work better together with Dynamic Yield

The capabilities designed for large teams who prioritize reliability, efficiency, and security.

Breadth of enterprise capabilities

Large teams come with a special set of needs when it comes to running their experience optimization and personalization programs, which is why Dynamic Yield is committed to providing them with the reliable tools they need.

Teammate
management

Role-based permissions, approval flows, account management tools, and more

Streamlined
workflows

Templating engine, feed support, user activity log, cross-site sharing, previewing functionality, and more

Customizable
implementations

99.9% uptime, server-side support through APIs, SPA compatible, custom CDN support, and more

Deep reporting
and analytics

Custom dashboard metrics, enhanced reporting and BI connectivity, flexible attribution windows, and more

Multilingual
support

Multi-currency support, multi-language campaigns, localized recommendations, and more

Top-notch privacy
and security

GDPR and CCPA compliant, SSO, API key management and logs, multi-factor authentication, and more

Open connectivity
and integrations

Out-of-the-box integrations with dozens of tools, including webhooks and APIs

Manage teammates and user permissions effortlessly

With marketers, merchandisers, data analysts, product managers, developers, and hundreds of other potential users involved in campaign management, simplify collaboration between the various stakeholders through role-based permissions.

Use them to define, edit, and assign teammates specific access to the system from one easy-to-find location.

More on Managing Account and Teammates

View the entire history of individual site campaigns with our detailed activity log, which allows users to investigate which items, audiences, strategies, or other assets have been changed and by whom.

Achieve full transparency across workflows and departments.

More on Activity and History of Changes

Launch your digital experiences with a solution rooted in security and privacy

An appointed DPO

to manage our privacy program and answer questions

A dedicated security team

for protecting your most valuable assets and information

Data transfer safeguards

to ensure obligations are met in cross-border processing

Localized data storage

for housing your end-users’ personal data locally

Our work has met global standards and regulations

Log into Experience OS safely and securely

Apply the same authentication policies you use for other enterprise applications with Dynamic Yield.

Implement single sign-on (SSO) through SAML 2.0 or OIDC, which are supported by all major identity providers, including Okta and Active Directory.

More on our SSO integrations

Ensure no cookies are collected without consent

With Our “No Consent, No Cookies” solution, brands can ensure GDPR compliance by automatically blocking user activity tracking by Dynamic Yield until consent is gained.

Anonymous contextual data can then be used to enrich the default site experience for any opted-out users.

More on Dynamic Yield’s cookieless consent solution

Connectivity across the stack

Our open API allows for seamless integration with enterprise CMS and eCommerce systems, DMPs, marketing automation and tag management platforms, web analytics solutions, and more.

Explore all integrations

Custom Analytics Platform

Multi-lingual support

Manage content translations at the variation level for each locale, eliminating the need to create new experiences per language that can weigh down site speed and impact page load.

Additional resources on enterprise, privacy, and security

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