Non-humans aren’t eligible for the real-life Academy Awards, so the AI Personality of the year awards has been set up.
Four of the creators behind top AI nominees – who are created as a British model, a Mexican DJ, a Polish athlete and a Indian film star – told The Post how managing their creations is a full time job.
However, they don’t even get to visit the exotic locales their pristinely-groomed, camera-ready globe-trotting hot bots are pictured in.
The work perk? They’re making bank off their avatars, generating between $2,000 and $9,000 a month with partnership deals from clothing brands like Uniqlo and Hello Molly, plus grooming products like teeth whitening tooth paste and music via Spotify.
The Post spoke to four creators whose AI influencers are vying to win Personality of the Year about how they made them a success, and how much they earn.
“It’s a new category of creators and their ability to monetize in unique ways,” ex celebrity manager Clarissa Mansbridge told The Post.
Mansbridge, 32, is a former celebrity manager for the likes of reality star Katie Price, who dreamt up the blonde-haired, blue-eyed British AI model and influencer Mia Metaverse.
Mansbridge’s avatar, Mia, exudes all things aspiration – pulling up to a private jet with a Louis Vuitton duffle bag in tote, sipping Champagne once aboard and appearing on the cover of (an imaginary) Vogue magazine.
Another dreamy image shows the model posing in sequinned ballgown inside a hot air balloon.
It’s not all sitting pretty. Mia has become a poster child for luxury brands, like fragrance Kayali, posing with an $150 purple bottle in hand in a dreamy outdoor floral landscape.
Through her brand partnerships and endorsement deals, Mansbridge’s model muse is rakes in a cool $4,500-per month.
“We aren’t just creating content; we are creating a blueprint for the next generation of digital entrepreneurs who value family and life over everything,” she told The Post. And because she never sleeps,“Mia generates value around the clock,” she added. “It’s [created] financial independence for me and my son’s future.”
Ireland-based Arturo Bustillos, the creator behind Mexican LGBTQ+ Reggaeton artist RoRo Castillos, channeled his love of music and wish for more LGBTQ+ representation into his creation.
In a black cutoff T-shirt with bulging biceps, RoRo, a 32-year-old personal trainer from Chihuahua, Mexico by day, can be seen at the helm of a turntable spinning a reggaeton remix, bouncing with the beat in a nightclub after hours for his 130,000 followers.
In another candid Instagram carousel, a shirtless Castillo is all smiles, mid air falling backwards into a pool; flexing washboard abs at the gym; sipping an iced coffee, shirtless, at a bodega and pictured with tacos and Mexican street food at an outdoor taqueria.
“I was just playing around on a Saturday and I created this image of a human with image generation and video generation tools. It was so realistic. I was like ‘wow, what is this?’ It blew me away.‘There’s something here,’ I said.
“He’s [Roro] 99% me except for the name – and the body. I wish I had that body. The music taste, the clothes – the character being part of the LGBT community, like me. It stemmed from this need to connect with my roots. Little by little Roro became his own thing,” Bustillos said.
This year, his music career has also exploded with several of his singles, including “No te puedo apagar,” and “Despues de las Dos,” scoring on Spotify. The beat dropping AI artist rakes in a cool $1,500 monthly.
The most lucrative of the AI bunch? India-based creator Ayushi Anand, who created her namesake avatar she calls her “digital twin” Ayushi Anand, a fashion icon and film star who brings in between $6,000 and $9,000 monthly via the film production company she created, Kalpanik Films.
The avatar Ayushi, with her glam Tom Ford clear lensed glasses, red snakeskin jacket and gold statement earrings, is on business platforms as well as Instagram.
“My digital twin acts as a strong lead generator for Kalpanik Films, especially through platforms like LinkedIn, where it showcases our Gen-AI capabilities,” Anand, the creator, told The Post of her avatars’ 11.7k Instagram followers.
“I wanted to build a version of myself that embodies strength, bold storytelling and a distinct visual identity,” Anand addedl, noting: “The AI enhances those qualities, making them sharper, more adaptive and sometimes more expressive than I could be alone,” she said of creating the cinematic version of herself to appear in films and animated series.
“We’ve always been inspired by fictional characters, superheroes like Spider-Man or Superman, because of what they represent. They aren’t real, but their impact is. AI influencers are the modern evolution of that idea,” she said.
Poland-based creator Yogi Anwar is behind Polish AI influencer Daniel Kowalczyk, a blonde haired, blue eyed fitness model with 71K followers with a penchant for street style.
He collaborations with brands like Uniqlo and teeth whitening brand White Glo result in a monthly payout of $2,100.
“Before we created Daniel we went through a very long process. We researched what he was going to look like. What niche we wanted him to have. We ended up leaning into fitness and lifestyle,” Anwar told the Post, using his own personal passions for hitting the gym and men’s fashion for the handsome blonde’s hobbies.
“Daniel is a very sporty guy. I put most of my routine into Daniel’s – going to the gym, traveling. Daniel is the outcome of how I see fashion, art – he’s the outcome of my tastes and the way I see things,” Anwar said.
Hosted by Fanvue x OpenArt , the AI Personality of the Year Awards have a $90,000 prize fund. The overall winner will receive $10,000, with other prizes in various categories.
AI Influencers are monetising content on Fanvue, the fastest growing subscription platform in the creator economy, home to 17 million monthly active users and more than 250,000 creators across sports, fitness, comedy and lifestyle.
Its roster includes AI influencer Aitana Lopez alongside and celebrity Cardi B. The winners are slated to be announced at the end of May.
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