As shown in the 2026 Magic Quadrant™ for Endpoint Management Tools, Jamf is positioned in the Leaders quadrant based on the Gartner evaluation of our Ability to Execute and Completeness of Vision.

Why customers choose Jamf for endpoint management

We consistently hear the same themes from customers evaluating or standardizing on Jamf. Those reasons closely align with how we’ve built the Jamf platform.

Unified simplicity, built for Apple

General endpoint tools often force Apple devices into workflows designed for Windows-first environments. That approach creates friction, limits visibility and adds operational overhead.

Jamf is purpose-built for how Apple actually works. From enrollment through updates and more, management and security are designed as a single, cohesive experience. IT teams get a unified platform to manage and secure every Apple device, while end users get the simple, intuitive Apple experience they expect.

For customers, that simplicity translates into faster onboarding, fewer workarounds and day-to-day operations that just work.

Intelligent automation that helps teams scale

IT teams are under constant pressure to support more devices, more users and more complexity without adding headcount. Jamf addresses this with automation that’s intentionally designed into the platform, not layered on later. From intuitive low-code workflows to advanced infrastructure as code, Jamf gives organizations the flexibility to mature their automation strategy over time without switching tools or platforms. Capabilities like zero-touch deployment, automated patching, policy-driven configuration and continuous compliance reduce manual effort and help teams maintain consistency at scale. Automation isn’t just about saving time. It’s about maintaining confidence as environments grow and change. As endpoint management evolves toward more autonomous models, this foundation becomes increasingly critical.

Trusted security, built in, not bolted on

Security is not a separate module in Jamf. It’s embedded throughout the platform and deeply aligned with Apple’s native security frameworks.

Customers rely on Jamf to enforce security controls consistently, reduce configuration drift and respond quickly as operating systems and threats evolve. Because Jamf is built Apple-first, security teams can take advantage of native protections without compromising usability or introducing unnecessary complexity.

The result is stronger security posture without sacrificing the user experience or slowing down IT operations.

Scalable flexibility across organizations and environments

Whether supporting a startup, a school district or a global enterprise, customers value Jamf’s ability to scale without forcing rigid choices.

Jamf supports organizations at different stages of maturity, across hybrid and distributed environments and alongside the broader IT and security tools they already use. Customers stay in control of how and when they evolve their environment, while Jamf grows with them.

This flexibility is especially important as organizations rethink endpoint strategies shaped by hybrid work, global teams, and changing user expectations.

Strong customer relationships and network

There’s no unrequited love here. Jamf loves our customers, and customers love us back — 87% of customers gave us five stars on G2. Jamf offers in-person and online events like the Jamf Nation User Conference where Apple admins can share knowledge and collaborate with other admins and Jamf employees.

Learn more

The Magic Quadrant illustrates competitive positioning of technology providers. Leaders like Jamf demonstrate strong execution today and a well-defined vision for tomorrow. Learn more about how Gartner evaluated endpoint management vendors and why they named Jamf as a Leader.

Download the report >>

Gartner, Magic Quadrant for Endpoint Management Tools, Tom Cipolla, Lina Al Dana, Sunil Kumar, Robin Milton-Schonemann, Todd Larivee, Craig Fisler, 5 January 2026.

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Gartner and Magic Quadrant are trademarks of Gartner, Inc. and/or its affiliates.

This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The Gartner document is available upon request from Jamf.