Why building fandoms, not funnels, matters in the Gen Z era - 惯性聚合

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Marketing, Brand, Advertising, Digital Marketing, Retail, Shopping | The HinduBusinessLine

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Why building fandoms, not funnels, matters in the Gen Z era

By Chitra Narayanan · 2026-01-26 · via Marketing, Brand, Advertising, Digital Marketing, Retail, Shopping | The HinduBusinessLine

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