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Play – Silicon Republic

Which countries get the most value for money out of Netflix? League of Ireland teams establish major national e-sports tournament Just what Pinterest users were pining for: boards within boards It feels cinematic: YouTube rolls out a major redesign across mobile and desktop S-Town and My Dad Wrote a Porno on way to Dublin for podcast fest Google adds SOS alert capabilities to Search and Maps Google Maps brings Street View to the International Space Station Google takes on Facebook with new algorithmic news feed Rhianna Pratchett: Game writing is like doing a movie script during filming Twitter plans ‘fake news’ button, but fears it could be gamed YouTube hits 1.5bn viewers – now it wants to own TV and VR Choose, or the cat gets it: Interactive storytelling arrives on Netflix Twitter gets a facelift: Mobile redesign is tweet chic Despite a boring name, the Xbox One X has tech edge over PS4 Pro Breakthrough app aims to smash taboos about training during your period Irish animator’s video game is the first to qualify for an Oscar Another nail in TV’s coffin: YouTube to produce 7 original series this year YouTube reveals new Material Design desktop site E-sports champions will now get medals at 2022 Asian Games
Shake it off, Taylor Swift: Superstar ends bad blood with Spotify
Colm Gorey · 2017-06-09 · via Play – Silicon Republic

Taylor Swift at the 2016 iHeartRadio Music Awards. Image: Tinseltown/Shutterstock

Fans of Taylor Swift on Spotify, Google Play Music et al haven’t been able to listen to the superstar through these platforms, but now that’s all changed.

Artists’ opinions of the major streaming services vary, but many music stars are universal in their dislike of the new business model that replaces easy-to-track album sales with percentage points of a cent on individual song plays.

While some artists eventually decided it would be better off if their music wasn’t on these services, Taylor Swift’s decision to do so in 2014 drew widespread attention.

Three years later, however, it seems as of the ‘bad blood’ is over with Spotify et al as Swift’s management company announced on Twitter that her entire catalogue was being made available on streaming services to mark a major milestone for her album 1989.

❤️❤️❤️❤️❤️ pic.twitter.com/kcpY03qHLp

— Taylor Nation (@taylornation13) June 8, 2017

Estimated to be worth more than $250m, the star commented in 2014 that the streaming industry was too volatile for her to risk putting her name to.

“All I can say is that music is changing so quickly, and the landscape of the music industry itself is changing so quickly, that everything new, like Spotify, all feels to me a bit like a grand experiment,” she said.

“I’m not willing to contribute my life’s work to an experiment that I don’t feel fairly compensates the writers, producers, artists, and creators of this music.”

No more blank space on Spotify

Yet more than a year later, Swift appeared to be relenting on her tough stance on streaming after revealing that her 1989 album would be released exclusively on Apple Music’s platform.

Swift had previously criticised Tim Cook’s company over its royalties agreement with artists, specifically that Apple had said that they would not pay out during the three-month Apple Music trial period.

Her influence in the music industry eventually led Apple to relent on this requirement and, in the following months, agreed to pay Swift and every artist streamed.

This wasn’t Swift’s only dabbling with music streaming as she, along with some of the industry’s biggest names, had signed up for Jay Z’s Tidal service that promised to pay artists a greater share of revenue streams.

Since its launch, the service has expanded into other platforms, most notably the recent announcement of a new film called 4:44 starring Moonlight’s Mahershala Ali.

Taylor Swift at the 2016 iHeartRadio Music Awards. Image: Tinseltown/Shutterstock