The automobile is always a point of interest where new technology has been deployed. Because of this interest, human-vehicle interaction has been an appealing area for much research in recent years. The current in-vehicle design has been improved but still possesses some of the design from the traditional interaction style. In this paper, we propose a new user-oriented model for in-vehicle interaction model known as i-Interaction. The i-Interaction model provides user with an intuitive approach to interact with the In-Vehicle Information System (IVIS) by the keypad entry. It is the intent that the proposed usability testing for this model will help improve the way research and development is implemented from this topic. This model does not only provide the user with a direct interaction in vehicles but also introduce a new prospective that other research has not addressed.