A super-intelligent AI- society should be based on inclusion, so that all members of society can equally benefit from the possibilities new technologies offer in everyday life. At present, the digital society is overwhelming many people, a large group of whom are older adults, whose quality of life has been undermined in many respects by their difficulties in using digital technology. However, this silver segment should be kept involved as active users of digital services and contribute to the functioning and development of a super-intelligent, AI-enabled society. The paper calls for action-oriented design thinking that considers the challenge to improve the quality of life, with an emphasis on ethical design and ethical impact assessment.