In recent years, hypergraph generalizations of many graph cut problems have been introduced and analyzed as a way to better explore and understand complex systems and datasets characterized by multiway relationships. Recent work has made use of a generalized hypergraph cut function which for a hypergraph $\mathcal{H} = (V,E)$ can be defined by associating each hyperedge $e \in E$ with a splitting function ${\bf w}_e$, which assigns a penalty to each way of separating the nodes of $e$. When each ${\bf w}_e$ is a submodular cardinality-based splitting function, meaning that ${\bf w}_e(S) = g(|S|)$ for some concave function $g$, previous work has shown that a generalized hypergraph cut problem can be reduced to a directed graph cut problem on an augmented node set. However, existing reduction procedures often result in a dense graph, even when the hypergraph is sparse, which leads to slow runtimes for algorithms that run on the reduced graph. We introduce a new framework of sparsifying hypergraph-to-graph reductions, where a hypergraph cut defined by submodular cardinality-based splitting functions is $(1+\varepsilon)$-approximated by a cut on a directed graph. Our techniques are based on approximating concave functions using piecewise linear curves. For $\varepsilon > 0$ we need at most $O(\varepsilon^{-1}|e| \log |e|)$ edges to reduce any hyperedge $e$, which leads to faster runtimes for approximating generalized hypergraph $s$-$t$ cut problems. For the machine learning heuristic of a clique splitting function, our approach requires only $O(|e| \varepsilon^{-1/2} \log \log \frac{1}{\varepsilon})$ edges. This sparsification leads to faster approximate min $s$-$t$ graph cut algorithms for certain classes of co-occurrence graphs. Finally, we apply our sparsification techniques to develop approximation algorithms for minimizing sums of cardinality-based submodular functions.