Reward models can significantly enhance the reasoning capabilities of large language models (LLMs), but they typically require extensive curated data and costly training. To mitigate these challenges, training-free approaches such as LLM-as-a-Judge leverage the intrinsic reasoning abilities of LLMs to evaluate responses, achieving promising results. Recent works have also indicated that model confidence can serve effectively as a reward metric, distinguishing between chain-of-thought (CoT) and non-CoT paths. However, the concept of using confidence as a reward has not been comprehensively studied. In this work, we systematically investigate Confidence-as-a-Reward (CRew), a simple yet powerful training-free method that utilizes token-level confidence in the model's final answers as a proxy for reward, especially suitable for close-ended tasks. Through extensive experiments on mathematical reasoning tasks, we demonstrate that CRew outperforms existing training-free reward approaches on the MATH500 and RewardMATH benchmarks, and even surpasses most trained reward models. We further identify a strong correlation between CRew scores and the actual reasoning performance of the model. Additionally, we find that CRew can effectively filter high-quality training data. Building upon these insights, we propose CRew-DPO, a training strategy that constructs preference data from confidence scores combined with correctness signals. Finetuning with CRew-DPO further enhances the model's judging capabilities and consistently outperforms existing self-training methods.