There’s a lot that’s not going well; politics, tech bubbles, the economy, and so on. I spend most of my day reading angry tweets and blog posts. There’s a lot to be upset about, so that’s understandable. But in the interest of fostering better discourse, I’d like to offer a challenge that I think the world desperately needs right now: It’s cheap and easy to complain and say “[Thing] is bad”, but it’s also free to share what you think would be better.
If complaining worked, we would have won the culture war already. We’d have a reformed Elon and the White House wouldn’t be committing crimes against humanity. But that’s not the world we live in. The one we live in is much worse. If you hate the here and now, write about what would be a better future. Write about what’s good and why more of that good would be good.
If you believe the current trend in tech is exploitative, write about tech that isn’t. What impresses you? What compromises did you make? Are you happy? Does giving money to a small bootstrapped company feel ten thousand times better than a large venture-backed company like I imagine? Can you list some of those out for me? Show me where I can throw my dollars.
If you detest content theft at a massive scale, describe a world where copyright matters. Tell me how you’re only going to watch TikToks with royalty free music from now on and not use an ad-blocker. Tell me how you’re going to delete that hard-drive of pirated content. No? Then invent a better copyright system! Talk about the commons and how we should tax people who abuse it by taking more than they give. What does that system look like?
If you detest the ecological impact of AI data centers, propose an alternative piece of technology that drives shareholder value. Or advocate for a broader, more equitable definition of Responsible AI. Don’t let the Effective Altruists define the terms. Itemize the problems and then dream up a version that doesn’t have those. List demands. Find levers. Or make the case for how small, local, private, and less energy-intensive models are probably “good enough” for most use cases and we should stop burning barrels of crude and use those instead. If we must throw it away, point people to organizations and political groups working towards that end.
If you believe billionaires are the problem, talk about a world without them. Share how we redistribute a billionaire tax equitably and talk about the impact it has on society. Make a spreadsheet or a chart. Get into numbers. Talk about degrowth. I know that “Line Goes Up” has problems and won’t work forever, but how are my family and I more okay if we undo centuries of continued economic growth and technical acceleration.
I think history is wrought with examples of this working; Dr. King’s “I have a Dream” speech, the Federalist Papers, David Hasselhoff singing at the Berlin Wall during the height of the Cold War… the list goes on. Few will rise to the level of Ambassador Hasselhoff, but I don’t have to look far to find people around me who have inspired me by writing about the future they want.
After repeated mass layoffs, Ethan Marcotte identified a problem with the wealth and labor dynamics in the tech industry. While Ethan could have been perfectly happy bitching about it on Twitter, he didn’t do that. Instead, he put hands to keyboard and made a talk, which turned into a book, about what he feels is the time-tested solution to our predicament: Unions. Truthfully, I’m not particularly predispositioned to be pro-union (Texan, etc), but Ethan and I agree on the problem. Seeing Ethan spend time to communicate the problem and explore the solution changed my opinion on unions. And while I certainly still have nuanced questions, Ethan convinced me that collective action is the best leverage workers have against abuses of labor. That wouldn’t have happened without Ethan’s dedication to highlighting the problem and the solution over many years.
Often people need you to show, not tell the alternative. You need to paint a picture. Not a full complete picture, but one where a person can paint themselves in it. When people want change and bad change is happening all around them, that’s a hopeless place. Build a raft of opportunity that people can latch onto in the rough open waters, instead of hitting them with spears.