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The Startup Junkies Podcast

This Founder Can Read Your Vitals From a Phone Call with Nyamitse-Calvin Mihanda Why Bentonville's Startup Ecosystem Is More Powerful Than You Think | Zak Morris How Stefanie Hammett Is Rewriting Consent Laws One State at a Time 454: Why Aha Moments Are Less Instantaneous Than You Think 453: The Power of Print in a Digital World 452: Building a Culture of Fun and Community with Arkansas Track Club 451: How a Northwest Arkansas Dad Transformed His Love for Water Adventures into a Business 450: How Black Paper Party Turned a Pandemic Passion Into a Multi-Retail Success 449: How CeCe Marie Turned Hard Times Into a Dance Revolution 448: The Banking Relationship Every Startup Needs to Survive and Thrive with James Norman 447: The Secret That Changes Everything for Startup Success with Benjamin Greene 446: Why NWA Is the Best Place for Entrepreneurs with Randy Wilburn 445: The Untold Challenges of Rapid Growth with Thomas Healy 444: How a Failed Entertainment Venture Shaped a Real Estate Empire 443: Trucking, Tech, and Taking Risks: Inside Hemet’s Founding with Alex Kruchten 442: The Power of Persistent Capital: Lessons for Rural Economies 441: Connecting Korean Ventures to US Markets with Louis Diesel 440: Unlocking Arkansas’s Outdoor Economy with Katherine Andrews & Yoon Kim 439: Demystifying Startup Law and Compliance with Phil Pesek 438: Why Repair Is Easier Than Manufacturing: Inside Upkept’s Disruptive Vision 437: How Startups Are Bringing Transparency and AI Innovation to Land Acquisition with Acres 436: Solving Agriculture’s Biggest Challenges Using Biotechnology Innovation with Joseph Batta-Mpouma 4: How Believ.ai Powers Seamless Onboarding for Supply Chain Platforms with Sanjay Ahuja 435: From Idea to Impact: Inside the Pivot X Approach with Heather Applegate 3: Navigating Data Complexity Using Agentic Workflows with Ravinder Sharma 434: Building a Sustainable Outdoor Brand: How LIVSN Designs Found Success 433: Reinventing Private Aviation Staffing with Tyler Flagg and Flying Company 2: The Transship Story: A Journey from Cold Storage to AI-Powered Shipping with Amit Hasak 432: Transforming How Locals Connect with NWA Patio Community 27: De ONG a Startup: El viaje emprendedor de Diego Angarita 26: Logística Y Pasión Al Servicio Social: El Desafío De Llevar Alimentos A Quienes Más Lo Necesitan 431: Inside Peanut Pupper: Turning Customer Needs Into a Growing Pet Startup 430: Bringing Italian Wine Culture to Northwest Arkansas with adwinesor 429: Mastering Soft Skills for Startup Success with Permjot Valia 428: Empowering Neurodiverse Young Adults with Lori Hull 427: Real Estate, Culture, and Northwest Arkansas’s Future with Marshall Saviers 25: El Arte Y Ciencia De La Apicultura: La Pasión Por Las Abejas Con Laura Arce 426: Building Enterprise Value for Entrepreneurs with Steve Toth 425: Bringing Craft Sake to Arkansas: CaminoSake’s Journey with Keiji Tsuchiya 424: Inside ARise: Boosting Innovation for Arkansas Entrepreneurs with Kris Adams 423: Behind the Lens: Balancing Art and Impact with Brandon Watts 422: Helping Kids and Parents Build Self-Control in a Digital World with Ian McCready 421: Celebrating 10 Years of Black Apple Cider with Leo Orpin 24: José Cartagena Ortiz: Diseñando el Futuro con Empatía, Cultura y Resiliencia 420: Leveraging AI in Enterprise Resource Planning with AssistNow 419: Bridging Art and Entrepreneurship: Lessons on Passion, Purpose, and Success 418: Revolutionizing Dermatology Access using AI with Daniel Marques 417: Innovating Workplace Safety with Smart Badge Reels and Ali Al Jabry 23: Empoderando a latinas ante nuevos retos profesionales con Itzel Velazquez 416: Growing Urban Spaces from the Ground Up with Ozark Green Roofs 415: From Mobile Trailer to Storefront: The Chug NWA Soda Shop Story 414: Creating Solutions for Problems in Retail Media Advertising with AdFury.ai 413: Transforming Video Documentation in Public Safety with CLIPr 412: Crafting Compelling Brand Stories in the Competitive Design World with EO Space 411: Building a Hole-in-One Business: The Journey of Birdie and Brews 410: Turning Pinball and Cocktails Into a Unique NWA Experience with Bo Counts Welcome to the Fuel Podcast! 1: Innovations in Male Reproductive Health and Epigenetics with Path Fertility 409: Betting on Yourself and Building a Personal Brand with Mallory Files 408: Innovating Men’s Fashion with AI-Driven Styling with Anya Cheng 407: Exploring Lithium's Impact on Regional Economies and Clean Energy 22: Más que Cal: Una conversación con Guillermo Torrez 406: Building Ventures Through Outdoor Recreation with Phil Shellhammer and Zoe Rose 21: Una charla en Bolivia con Andy Choque 405: Balancing Business and Passion: Anna Buckley’s Entrepreneurial Journey with PICNiC 404: From his Attic to a 9-Figure Exit: Jeffrey Feldberg's Talks Maximizing Company Value 403: Journey from Corporate Life to Entrepreneurial Success with Bryan Fittin 20: Constancia y Esfuerzo - Una Charla con Robert McGrew 402: Revolutionizing Government Contracting for Small Businesses with GovBidAI 401: Automation in Agriculture: Innovations from Farmblox’s Nathan Rosenberg RERELEASE 327: A Conversation with Philip Mudd, Former CNN Correspondent and Counterterrorism Analyst 19: Consultoría desde Nicaragua - Una charla con Allison Lacayo y Ricardo López 400: Special 400th Episode with Some Startup Junkie Originals 399: Bringing Startups to NWA with the Korean Cohort 18: Innovación y Conexión con Paola Lopez 398: Empowering Entrepreneurs Through Community Support with Small Bay Solutions 397: Startup Crawl 2024 396: Transforming Federal Research into Startups with HIGHWAY Ventures 17: Emprendimiento y Propósito con Brittany Johnson 395: Navigating Banking Challenges Using Technology with Teslar Software RERELEASE 359: Startup Crawl 2023 394: Investing in Opportunities with RZC Investments & Runway Group 393: The Women’s Foundation of Arkansas with Anna Beth Gorman 16: Asegurando un futuro hispano con George Ramirez 392: The Wellnest Shop: Building Community through Clean Products 15: El Arte de Servir con Adam Arroyos 391: Conversation with Slim Chickens Co-Founder Tom Gordon 14: Finanzas y Sabores con Federico Deciga 390: How to Grow and Scale Your Business 389: The App that Really Pays to Use 13: Sabor y Tradición Guatemalteca con Mauricio Guerrero 388: From Concept to Crypto: Building an NFT Platform 387: Leading the Way in Renewable Agriculture: Carbon Chicken Project 12: Sin Prisa pero sin Pausa con Diego Morales Ibarra 386: Putting Life Before Work with LifeWork Talent 385: Dreams to Reality: Building a Sleep Therapy Business with Elsbeth Fast Business Buzz Ep. 5: Folly, Parks, and Cocktail Clubs with Lewis Chase 11: De Pasíon a Negocio con Azalia Molina 384: The Rise of Outdoor Brands in Northwest Arkansas with BLK ELK & LIVSN 383: Eat My Catfish: A Journey of Grit, Gratitude, and Giving Back
05: A Discussion with Brewer Lee Robinson | The Startup Junkies Podcast | Episode 5
Startup Junk · 2015-08-17 · via The Startup Junkies Podcast

Lee is the Co-Founder & C0-Owner of Bentonville Brewing Company

Show Notes

Jeff and Jon talk with a local brewer, Lee Robinson, Founder and Co-Owner of Bentonville Brewing Company.

A Discussion with Micro-Brewer Lee Robinson of the Bentonville Brewing Company

Q: What is the difference between nano and micro-brewery?

A: It’s based on volume production, what you can do annually. How many barrels a year - in Arkansas it’s 500 barrels a year is a micro-brewery. However this number increases every year, the bar keeps on raising for what can be considered as micro-brewery.

Q: How do you sell your beer?

A: We self-distribute and we don’t go through distributorship because that means a lot more costs,a lot more kegs and lot more inventories to get a good percentage of the keg.

Q: Your run your own tap room? Where is your tap room?

A: Yes, we run our own tap room. Its over here at 1000 Southeast 5th St in Bentonville, Arkansas.

Q: What is your background? Is that where you met Gavin Edwards (co-owner)?

A: My background is actually finance and real estate. Yes, we have worked together in real estate over the last few years, he was a realtor and I was a loan officer. He came into the brewery a little bit later in the game. It was me and another friend of mine who started it.

Q: About your brewmaster, how long he’s been doing it?

A: About 2 or 3 months now. But before him, we brought in a guy who is experienced so it is from that person where our current brewmaster has taken his technical background from.

Q: When you guys decided that you wanted to do this, how did you come to an agreement? Who’s gonna do what? What does the partnership look like and all that fun stuff?

A: A lot of handshakes and verbal. We do have a new operating agreement now but that’s probably one thing that we should have defined more clearly early on. We should have written out in detail what and whose role should it be because many would not do the roles they said they would do.

We did some other things, trading equity for work and build-out and stuff like that but it didn’t quite go as we planned but we all got it done in the end. I did all the licensing with the TTB and ABC, a lot of stuff, I didn’t know about. You can read all that stuff online but depending where you live at, you will have different circumstances to go through in getting a license.

Q: Now that you’re in the game, are you getting a little more confident with all that works, getting the traffic, getting the brand out there and all that?

A: Yes, we’re very excited how things are going so far. Our first brews were actually very good beers.The first time we had a bad batch, they got messed up, we got the wrong yeasts and we just flushed it down the drain.

Q: What do you think the outlook is for craft brew?

A: I think it’s very positive right now especially here in Benton County and in the Little Rock area, there is a lot of growth happening, there are a lot of breweries coming out.

Q: How has it been so far? Did it meet your expectations? Exceeded?

A: It has met my expectations. Right now, we’re paying the bills so that’s pretty good. We’re not really into real profit yet.

Q: When you get to capacity, what’s the plan? What will you do to expand?

A: That’s where it gets a little risky to me. We can add a little more areas and space but we will soon outgrow that space and that’s gonna be the next challenge - what we are going to do, should we stay in this small craft brewery or do mid-size brewery and that is where the risk will come in.  It is something we should plan and think about thoroughly.

Q: Are you going to can as well?

A: If we decide to go, we need to move to another facility. That maybe an option for us.

Q: What do you think about some of the labels that are out?

A: Sometimes more is less, that is my personal opinion. I would like to keep it simple and basic and focus on the beer.

Q: What’s keeping you up at night?

A: Right now we are trying to maximize production and also manage accounts, making sure to keep all accounts that we have. And also, what beer to produce.

Q: How many different types of beer that you have now?

A: We’ve got 5 different types.

Q: Do you guys offer anything other than your own beer?

A: We have some wine in our brewery. We have some brewed coffee from Airship coffee. We’re looking at local root beer.

Q: Are you having fun?

A: Yes, I really enjoy starting business and running them day to day

Q: What about cleaning and water quality?

A: The whole brewing process is cleaning. Brewing is not difficult, it's a lot of hard work, taking good notes so you’d know what you did right, what you did wrong. And making sure that everything is very clean so you don't get infections. With the water quality, we run it through a carbon filter and we treat it with different salts to balance the water to the beer that we’re gonna make.

Follow Bentonville Brewing Company on Facebook

Our contact info:

Jon Cadieux

jon@455mediagroup.com

www.455mediagroup.com

www.bentonvilleworkplace.com

Jeff Amerine

jeff@startupjunkieconsulting.com

www.startupjunkieconsulting.com

www.oric.io

What is The Startup Junkies Podcast?

The Startup Junkies podcast is hosted by Jeff Amerine and his team at Startup Junkie Consulting. We’ll cover topics ranging from getting started, planning, growing your business, proving your concept, leadership, marketing, exit strategies and so much more. We’ll interview business owners, entrepreneurs, experts and people we think will bring value to our audience. Subscribe and together we will move your business to the next level.