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cs.DS updates on arXiv.org

PAC Learning with Bandit Feedback: Sharp Sample Complexity in the Realizable Setting Algorithms with Polynomially-Improved Approximation Factors for the $2 \rightarrow q$ Norm, and Applications A computational phase transition for learning-to-sample from Ising models Covering vertices by sequential stars Fermi-Dirac machines as quantizations of neurons A Comprehensive Evaluation of Vertex Elimination Algorithms for Algorithmic Differentiation A Tight Bound on Localization of Electrical Flows Optimal Dimension-Free Sampling for Regularized Classification Reducing the Randomness in Partition Oracles for Bounded Degree Minor-Free Graphs Beyond the Half-Approximation: Fair and Efficient Online Class Matching Efficient Uniform Sampling of Surjections via their Profiles Tractable Maximization of Budgeted Phylogenetic Diversity on Networks Utilizing Node Scanwidth Fairness in Aggregation: Optimal Top-$k$ and Improved Full Ranking Learning-Augmented Online Scheduling with Parsimonious Preemption Entropy Equivalence Testing Lumberjack: Better Differentially Private Random Forests through Heavy Hitter Detection in Trees The Secretary Problem with a Stochastic Precursor Polynomial-Time Robust Multiclass Linear Classification under Gaussian Marginals Efficient Banzhaf-Based Data Valuation for $k$-Nearest Neighbors Classification Block-Sphere Vector Quantization An Approximation Algorithm for Graph Label Selection Iterative Chow Filtering for Learning with Distribution Shift Complexity of Non-Log-Concave Sampling in Fisher Information Stochastic Matching via Local Sparsification Finite Sample Bounds for Learning with Score Matching What is Learnable in Valiant's Theory of the Learnable? Provable Quantization with Randomized Hadamard Transform Min-Max Optimization Requires Exponentially Many Queries Fast and Compact Graph Cuts for the Boykov-Kolmogorov Algorithm A proximal gradient algorithm for composite log-concave sampling
How to select the best set of ads: Can we do better than ...
Xinle Liu · 2018-02-06 · via cs.DS updates on arXiv.org

Selecting the best set of ads is critical for advertisers for a given set of keywords, which involves the composition of ads from millions of candidates. While click through rates (CTRs) are important, there could be high correlation among different ads, therefore the set of ads with top CTRs does not necessarily maximize the number of clicks. Greedy algorithm has been a standard and straightforward way to find out a decent enough solution, however, it is not guaranteed to be the global optimum. In fact, it proves not to be the global optimum more than 70% of the time across all our simulations, implying that it's very likely to be trapped at a local optimum. In this paper, we propose a Greedy-Power Algorithm to find out the best set of creatives, that is starting with the solution from the conventional Greedy Algorithm, one can perform another Greedy Algorithm search on top of it, with the option of a few or even infinite rounds. The Greedy-Power algorithm is guaranteed to be not worse, as it only moves in the direction to increase the goal function. We show that Greedy-Power Algorithm's performance is consistently better, and reach the conclusion that it is able to perform better than the Greedy Algorithm systematically.