In recent years, fueled by the rapid advancement of diffusion models, text-to-video (T2V) generation models have achieved remarkable progress, with notable examples including Pika, Luma, Kling, and Open-Sora. Although these models exhibit impressive generative capabilities, they also expose significant security risks due to their vulnerability to jailbreak attacks, where the models are manipulated to produce unsafe content such as pornography, violence, or discrimination. Existing works such as T2VSafetyBench provide preliminary benchmarks for safety evaluation, but lack systematic methods for thoroughly exploring model vulnerabilities. To address this gap, we are the first to formalize the T2V jailbreak attack as a discrete optimization problem and propose a joint objective-based optimization framework, called T2V-OptJail. This framework consists of two key optimization goals: bypassing the built-in safety filtering mechanisms to increase the attack success rate, preserving semantic consistency between the adversarial prompt and the unsafe input prompt, as well as between the generated video and the unsafe input prompt, to enhance content controllability. In addition, we introduce an iterative optimization strategy guided by prompt variants, where multiple semantically equivalent candidates are generated in each round, and their scores are aggregated to robustly guide the search toward optimal adversarial prompts. We conduct large-scale experiments on several T2V models, covering both open-source models and real commercial closed-source models. The experimental results show that the proposed method improves 11.4% and 10.0% over the existing state-of-the-art method in terms of attack success rate assessed by GPT-4, attack success rate assessed by human accessors, respectively, verifying the significant advantages of the method in terms of attack effectiveness and content control.