Meta’s Ad Machine Powers Through But Growth Rate Questions Linger
Gennaro Cuof
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2026-04-30
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via FourWeekMBA
Meta’s advertising business generated $39.9 billion in revenue during Q3 2024, representing a 12% year-over-year increase that continues funding the company’s ambitious artificial intelligence investments. The social media giant’s core revenue engine maintained profitability despite concerns about whether current growth rates justify the scale of AI spending. The advertising segment’s performance comes as Meta pours […] The post Meta’s Ad Machine Powers Through But Growth Rate Questions Linger appeared first on FourWeekMBA .
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