The Vi-CSK partnership also aims to promote the sport at the grassroots level by working closely with the Super Kings Academy, CSK’s cricket training centre. | Photo Credit: ANUSHREE FADNAVIS

Telecom service provider Vi has announced a sponsorship agreement with the Indian Premier League franchise Chennai Super Kings (CSK) for three years. 

As the official communication partner of Chennai Super Kings, Vi will offer special experiences including exclusive meet-and-greet opportunities, signed merchandise, match tickets and various other engagements.

The partnership also aims to promote the sport at the grassroots level by working closely with the Super Kings Academy, CSK’s cricket training centre. The academy provides support to young boys and girls aged 6 to 23 to develop excellence in cricket. 

“Cricket is deeply woven into India’s social & cultural fabric, creating shared experiences that unite communities across the country. At Vi, enabling those connections is at the heart of what we do. Our partnership with Chennai Super Kings represents a powerful coming together of shared values — passion, performance, and resilience. Together, we will be bringing fans closer to the game they love, celebrating the sport and delivering seamless connectivity that enhances every moment of the cricketing journey. “said Avneesh Khosla, Chief Marketing Officer, Vi. 

“We are delighted to welcome Vi to the Super Kings family... Vi’s strong digital services and its connection with the younger generation align perfectly with our goal of building closer relationships with cricket fans and future players. Together, we look forward to creating a meaningful impact both on and off the field,” said KS Viswanathan, Managing Director, Chennai Super Kings.

Published on March 4, 2026