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Updated - April 09, 2026 at 08:37 AM.

The layoffs, expected to impact less than 1% of its workforce, were reportedly planned before Josh D’Amaro took over as CEO in March

Walt ​Disney is planning to cut as ‌many as 1,000 positions ​in the coming ⁠weeks, many of which will be made in the company’s marketing ‌department, the Wall Street Journal reported on Wednesday, ‌citing sources. The Journal ‌said ⁠that plans for the ⁠coming job cuts began before Josh D’Amaro assumed his new role ​as Disney’s ‌chief executive officer in March.

The planned layoffs could affect less than 1% of its ‌total employees. Disney employed about ​231,000 people as of the end of fiscal ⁠year 2025. Disney’s newly appointed chief marketing officer, Asad Ayaz, also ‌plans to unite the company’s marketing group and reduce expenses under code-named Project Imagine, the report added. Ayaz began to oversee ‌a newly created company-wide marketing organization ​in January.

Reuters could not immediately verify the report. ⁠Disney did not immediately respond to ⁠a Reuters request for comment outside regular business ‌hours.

Published on April 9, 2026

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