Business Today speaks with Madhumita Agrawal, CEO and Founder of Oben Electric, to discuss the highly anticipated launch of the Oben Rorr Evo.

Madhumita breaks down the core design philosophy behind the new electric motorcycle and details exactly who this performance-oriented commuter is built for. She also dives into the proprietary battery technology and advanced powertrain innovations that make the Rorr Evo a standout in the growing urban EV space.

As part of the launch strategy, the Oben Rorr Evo is priced at an introductory Rs 99,999 for the first 10,000 customers, before transitioning to its standard price of Rs 1,24,999.

In this conversation, Madhumita shares how the company balances cutting-edge EV technology with accessibility for the modern Indian commuter.