Installing the FrontPage Hit Counter Web Bot
1. Go to the FrontPage program root directory (usually C:\Program Files\Microsoft FrontPage. Under that, create a directory named bots. Then under the bots directory create a directory named fpcount. So you should have directories set up like the following:

C:\Program Files\Microsoft FrontPage\bots\fpcount

2. In the fpcount directory you just created copy the following files from the FrontPage CD.

fpcount.inf
fpcntclt.btl

which can be found in the cdrom:\FrontPg\fpsdk20\WebBot\fpcount\misc\ directory, and the files:

fpcntsrv.dll
fpcntclt.dll

which can be found in the cdrom:\FrontPg\fpsdk20\WebBot\fpcount\winbin\ directory.

3. Switch to Folder View.

4. The copy the fpcount.exe file (found in the cdrom:\FrontPg\fpsdk20\WebBot\fpcount\winbin\ directory) into the web's cgi-bin and make sure the cgi-bin is executable (right click on the folder in the FrontPage explorer and go to properties).

5. Then select tools--Recalculate Hyperlinks.

You now should be able to go into the FrontPage editor and select insert--webbot component--hit counter.

Other resource:
How to add the FrontPage97 WebBot Counter to your own FrontPage web.(http://www.homepages.dsu.edu/waldnerm/docs/fp97counter-client.htm)