In just four weeks on April 23rd, 1,000+ senior app growth leaders will gather at The Brewery for Business of Apps London 2026.
One topic absolutely everyone will be buzzing to learn more about is AI and its manifold applications across all facets of app growth.
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The gap between a 65% and 90%+ privacy opt-in rate can mean $525,000 in lost revenue annually for a 100K DAU app — and most teams have no idea where they stand.
This guide breaks down the true cost of consent debt, why the average app sits at just 80% opt-in, and the exact tactics top performers use to consistently hit 90%+: prompt timing, banner design, vendor list optimization, and more.
If you are keen to learn from hands-on sessions and experts already deploying AI across the full app growth spectrum, Business of Apps London 2026 is the place to be.
By the end of the day, you will leave more knowledgeable about the use of AI – from generating creatives and real-time optimisation to adaptive in-app experiences which drive smarter decisions and maximise ROI.
Below is just an amuse-bouche of the sessions you will be able to attend:
Join us at Business of Apps London 2026 on April 23rd at The Brewery as we explore what is next for app growth and how the world’s leading apps are scaling smarter.
Don’t forget, if you work for an app or brand, you can apply for a subsidised ticket here.
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