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FOXBOROUGH, MASSACHUSETTS - JUNE 16: Erling Haaland #9 of Norway warms up before the FIFA World Cup 2026 Group I match between Iraq and Norway at Boston Stadium on June 16, 2026 in Foxborough, Massachusetts. (Photo by Justin Setterfield/Getty Images)
Erling Haaland’s Norway jersey says “Braut Haaland” at the 2026 FIFA World Cup because the Manchester City star has chosen to use both parts of his family name while playing for his country.
The name is not new, and it is not a mistake on Norway’s kit. Haaland’s full name is Erling Braut Haaland, with “Braut” coming from his mother, Gry Marita Braut, and “Haaland” coming from his father, former professional footballer Alf-Inge Haaland.
The choice is drawing fresh attention during Norway’s World Cup opener against Iraq, where Haaland is not just one of the tournament’s biggest names, he is the face of Norway’s long-awaited return to the World Cup. Norway had not played in the tournament since 1998 before qualifying for the 2026 edition.
This intensity from Erling Haaland ⚡️
Why Erling Haaland’s Norway Jersey Says Braut Haaland
Haaland announced in August 2025 that he would wear “Braut Haaland” on the back of his Norway shirt. ESPN reported at the time that the Manchester City striker had changed the name on his national-team jersey to include his full surname.
That means the World Cup is not the first time Norway fans have seen the expanded name. Gazzetta dello Sport noted that Haaland had already worn “Braut Haaland” in Norway matches before the tournament, including during the final stretch of qualifying.
Erling Haaland is finally on the FIFA World Cup stage 🇳🇴
Erik Anderson is an award-winning sports journalist covering the NBA, MLB and NFL for Heavy.com. He also focuses on the trading card market. His work has appeared in nationally-recognized outlets including The New York Times, Associated Press , USA Today, and ESPN. More about Erik Anderson