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Marketing Dive - Latest News

CeraVe taps into basketball lore for latest social-first campaign Kraft Heinz’s biggest portfolio campaign to date celebrates America250 Where Nike’s marketing comeback is stumbling — and where it can still win NBCUniversal leans into legacy media status, pushes performance at upfront Foot Locker debuts year-round basketball brand platform under new CMO Heineken focuses agency roster on fewer future-fit partners AI remains a top priority for CMOs, but spending lags: Gartner OpenAI solidifies ad platform ambitions with ChatGPT Ads Manager How Home Depot is crafting content on the road to the World Cup The gap between modern and legacy ESPs is widening Adobe Acrobat as a marketing tool? New AI features help you reach every stakeholder, every time Where Trade Desk sees advertising opportunity following bruising Q1 Campaign Trail: Tecate empowers repatriated Mexicans E.l.f. spotlights competitive dance with new sponsorship Kraft Heinz hikes marketing spend 37% as turnaround takes shape Luna Bar strategizes new era with social ads starring Jessica Alba Papa Johns’ CMO on driving cultural relevance with a ‘Toy Story’ tie-up Amazon, LinkedIn help advertisers reach professionals via CTV ads Target’s digital chief breaks down the retailer’s creator overhaul Fox’s refreshed pitch to advertisers connects fandoms to outcomes Lay’s World Cup marketing strategy focuses on ‘scaled intimacy’ with fans Toyota merges four distinct campaigns in EV push Why American Family Insurance made a reality competition series for Hulu Dollar General bridges onsite, offsite retail media with new solution Inside Opal’s attempt to reduce AI’s ‘alignment tax’ for marketers DoorDash delivers memes, reality TV moms for Mother’s Day campaign Omnicom credits Q1 wins to core operations, reaffirms ongoing cost cuts How Qualcomm is building an iconic consumer brand for the AI era Elev8 broker: Brand launch with sky-high ambitions Go Figure: 3 big marketing numbers from April
Chipotle nods to NBA milestones to dole out 53K free entrees
Jessica Hammers · 2026-06-04 · via Marketing Dive - Latest News
The chain will post a text-to-win code on X as part of an effort inspired by separate achievements from the N…

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