Summary

• We believe the next wave of AI winners will be companies applying tools to discrete, measurable workflows where productivity gains can be proven, sustained and scaled.
• Evidence suggests AI can drive meaningful productivity gains in coding and back-office functions.
• There is increasing visibility into returns from AI investment, but the benefits are not universal.

By Tiffany Wade & David Goodman

Our recent research trip reinforced a shift in the artificial intelligence (AI) conversation. The question is no longer whether these tools can create value, but which companies can implement them effectively enough to