Anthropic is getting into the design business. The AI company on Friday introduced Claude Design, its first proprietary AI design tool.

Claude Design is not explicitly an AI image generator, like Google's Nano Banana or Midjourney. Instead, you can use Claude Design to create slide decks, social media assets, app and web interfaces (like the kind you might make with Claude Code) and other visual prototypes. 

Anthropic says Claude Design has fine-grained controls, but don't go looking for Photoshop-level options. You can tweak the spacing, coloring and layout, as well as leave comments for other users -- or Claude, which can make those edits itself. If you're using it for a coding project at work, for example, Claude Design can scan your codebase and design files to understand your brand's style kit and guide, so everything it makes is brand-compliant.

Claude Design is a research preview, which means it's still in an experimental phase. It's rolling out now to Pro, Max, Team and Enterprise subscribers.

Claude Design is powered by Opus 4.7, a new AI model released on Thursday that Anthropic said has better visual intelligence to better understand images. Adobe also announced recently that it is bringing its creative AI agent to Claude, which is complementary but separate from Claude Design.

Given Anthropic's focus on building advanced AI for businesses and coders, it makes sense that its entrance into this new category is focused on more workplace activities -- slide decks, not anime memes. Creative AI, like image, video and music generators, is controversial. While AI enthusiasts use different models to optimize their workflows, artists and creators have huge concerns about how the tech was made and its effect on creative work.