About the Webinar

For brands both large and small, COVID-19 represents a time of both volatility and uncertainty. In light of the global pandemic, teams are being forced to think on the fly and alter long-term plans to better serve in-the-moment consumer needs. But in order to thrive, brands must adapt quickly.

Both Nathan Richter, VP of Program Strategy & Insights, and Alex Fitzgerald, Senior Customer Success Manager at Dynamic Yield, are working with brands to navigate an entirely new set of challenges. Listen as they walk through what steps online retailers are taking to overcome them.

Tune in to learn:

• COVID-19’s impact on consumer behavior
• Market trends witnessed in the Dynamic Yield platform
• The three phases of brand response
• Main CX themes that have emerged
• Effective use cases being implemented

About the Speakers

Nathan Richter, VP Program Strategy & Insights, Dynamic Yield

Nathan Richter is the VP of Program Strategy & Insights for Dynamic Yield. He’s been working in the digital commerce and personalization space for over two decades. With experience leading teams and innovation at a number of brands – including URBN, QVC, and David’s Bridal – as well as managing multiple strategic consulting practices at SaaS technology companies, Nathan brings a unique and valuable perspective to the organization.

Alex Fitzgerald, Senior Customer Success Manager, Dynamic Yield

At Dynamic Yield, Alex consults with a wide range of clients in fashion, real estate, and more. Alex places an emphasis on data-driven decision-making in all phases of personalization – from prioritization to optimization. He has a diverse marketing background, with a history of working in finance, email marketing, paid media, and personalization.