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Mastercard Dynamic Yield

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The Operating System for Personalization - Mastercard Dyn...
Rafa Becerra · 2024-03-04 · via Mastercard Dynamic Yield

Create experiences as unique as your customers

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Create lasting impressions with customer experiences that are personalized, optimized, and synchronized.

With Dynamic Yield’s Experience OS, you can algorithmically match content, products, and offers to each customer's preferences and anticipate future behavior using AI across any digital channel, fostering loyalty and driving revenue.

Global brands who are using Dynamic Yield's Experience Optimization platform

25% of revenue driven by product recommendations

Optimized diverse content for Europe’s largest
media company

+4.2% ARPU
increase with PDP
recommendations

+5-7% ARPU with personalized
recommendations

30 days ROI after rapid
onboarding

+15% ARPU from add to cart
recommendations

Personalization and A/B Testing Reimagined: Open, Agile, Scalable

Turn your personalization dreams into reality and move at lightning speed. Create relevant, consistent experiences effortlessly, leveraging native AI and A/B testing capabilities to differentiate, scale, and maximize business results.

Agility that speaks volumes

See what leading brands are saying about Experience OS

“We launched a mobile-specific page layout for one of the key shopping experiences on our site, and that drove a 34% increase in add-to-carts on mobile.”

Lauren | Dormify

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“With Dynamic Yield, our recommended product clickthrough rate went up by 40% to 60%."

Emily | SnapAV

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See more customer stories

“Warning! Will dramatically improve conversion!”

— Martin N., UX Manager

Source: TrustRadius

“We had the software up and running on our platform in less than a month!”

— Alex S., Senior Digital Change Manager

Source: TrustRadius

Saul & Logan | Customer Success Engineers

Committed to ensuring a healthy program

We’ll help you achieve long-term success through expert technical consulting, strategic advisory services, on-site business reviews, and in-depth remote or physical training sessions.

An extension of your team

Our experience optimization experts partner with you to provide strategic guidance from day one. And with our unique 10-day accelerated onboarding plan, you are guaranteed to see results, fast.

“Dynamic Yield is generating additional revenue and saving IT resources.”

— Zoltan M., Director of Marketing

Source: TrustRadius

“Great tool to improve your merchandising fast.”

— Benjamin L., Chief Revenue Officer

Source: TrustRadius

Erika | Senior Customer Success Manager

Agnostic and flexible OS architecture, designed to Integrate with your tech stack

Personalize, optimize, and act on your data using the tools already in your stack, including data management platforms, eCommerce enterprise systems, email marketing services, web analytics solutions, and more.

“Dynamic Yield enables us to develop and test high-impact experiences for our clients, and gives them flexibility to update and manage those experiences once they are proven effective.”

Brian Schmitt, Co-Founder at Surefoot Brian SchmittCo-Founder at Surefoot

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Take your knowledge to exponential levels through a collection of in-depth articles, curated courses, and other comprehensive assets.

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