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Mastercard Dynamic Yield

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Personalization in QSR: The Possibilities You Didn’t Know...
2024-02-05 · via Mastercard Dynamic Yield

Currently available on demand

About the Mini-Talk:

Changing consumer expectations over the past half decade have spurred significant digital transformation within the QSR industry. Most chains now offer advancements like online and mobile ordering, opening new doors to drive loyalty and maximize business profits through personalization.

Join Dynamic Yield’s Ernie Santeralli, Content Marketing Manager, and explore the possibilities of personalization in QSR across online, in-store, and direct messaging channels.

You’ll also learn:

  • How QSRs can integrate advanced personalization into their main sales channels
  • How QSRs can enhance 100% of interactions based on contextual factors, whether the customer is known or unknown
  • The omnichannel opportunity in QSR, and how brands can take the next step

Check out the full article in our XP² Learning Center!

Meet our Speaker:

Ernie Santeralli, Content Marketing Manager, Dynamic Yield

Ernie Santeralli, Content Marketing Manager, Dynamic Yield

Ernie is the Content Marketing Manager at Dynamic Yield – he focuses on creating content about how personalization technology and best practices can deliver value to multiple verticals including financial services, grocery/CPG, QSR, and eComm/retail.