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Mastercard Dynamic Yield

Email, SMS and push done right: A marketing leader’s guide to channel selection How Valamar engages travelers earlier with real-time booking context Gartner Recognizes Mastercard Dynamic Yield as an 8‑Time Leader in Personalization Engines— Mastercard Dynamic Yield 2026 Personalization Maturity: Disruption Is Redefining E-Commerce Success Modern customer journey orchestration: Latest capabilities, best practices and omnichannel strategies — Mastercard Dynamic Yield Saks Fifth Avenue Elevated Luxury With AI Personalization 2025 Personalization Maturity Report for E-commerce - ES — Mastercard Dynamic Yield 2025 Personalization Maturity Report for E-commerce - PT — Mastercard Dynamic Yield How to Drive More Subscribers to Your Mailing List: Proven Strategies for MarketersMastercard Dynamic Yield Reconnect by Mastercard Dynamic Yield: Smarter Customer Journey Orchestration Send-Time Optimization — Mastercard Dynamic Yield Channel Prioritization — Mastercard Dynamic Yield Real-Time Adaptation and Dynamic Optimization — Mastercard Dynamic Yield Post-click Experiences — Mastercard Dynamic Yield Search Ranking Optimization — Mastercard Dynamic Yield Visual Search — Mastercard Dynamic Yield Semantic Search — Mastercard Dynamic Yield How Bergzeit Increased Conversions 3x with Conversational AI Email Deliverability Best Practices: Reach the Inbox. Deliver the Experience. The enterprise guide to IP warming: Boost deliverability, ensure compliance, and power seamless journeys Visual Search Meets Multimodal AI: A New Era of Product Discovery Where human ingenuity fits in the AI-driven marketing era Infographic: The state of personalization maturity in e-commerce - 2025 AI and Personalization Are Revolutionizing E-commerce Search Transform product discovery with Experience Search: AI that understands your shoppers AI Fuels New Demands for Personalization — Is E-Commerce Maturing Fast Enough? 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Sainsbury's, meet Dynamic Yield
2024-02-09 · via Mastercard Dynamic Yield

Hi, I’m Gregory, your dedicated CXO expert

Sainsbury's, discover how you can take your CX to the next level

With Dynamic Yield’s Experience OS, you can algorithmically match content, products, and offers to each individual customer to increase revenue, build customer loyalty, and gain a sustainable competitive advantage.

Loved by top brands in the grocery and CPG industry

We’ve made a Personalization Insights Report for you, so you don’t have to

Our free Personalization Insights Report includes an evaluation of Sainsbury's customer experience across mobile, desktop, email, apps and other channels.

Request your copy

See Dynamic Yield use cases for the grocery industry

  • Discovery
  • Browsing
  • Stock and Inventory
  • Checkout
  • Repurchasing
  • Discovery

    Custom experiences for every customer

    Engage with new or returning shoppers, and strengthen your brand identity with new users based on their user affinity profile (dietary restrictions and preferences), previous behavior, location, weather, or any first or third-party data.

  • Browsing

    Read their mind with the perfect recommendations

    Maximize product recommendations and drive users further down the funnel by automatically predicting the next products they’re most likely to engage with.

  • Stock and Inventory

    Out of stock? No problem.

    Create a frustration-free shopping experience by reducing inventory discrepancies.

    If an item is likely to be low or out of stock, suggest a similar item that the customer may like instead, reducing return rate and increasing customer satisfaction.

  • Checkout

    Impulse shopping, just like in-store

    Improve product discovery and increase AOV by triggering product popups upon adding products to cart. The recommended products are complementary to the product added to cart.

  • Repurchasing

    Repurchasing without lifting a finger

    Cater to your returning shoppers by offering a “just for you” personal shopping page that includes recently purchased items, brands and produce, as well as recommendations based on their shopping behavior and deity preferences.

Strategy

Likelihood to purchase household essentials

Strategy

Homepage for high spenders at natural or organic grocers

Strategy

First time on site

Strategy

Repeat customer

Strategy

Recommend based on previous shopping history or most complementary product

Fully integrated with your
tech stack

Leverage Dynamic Yield’s breadth of seamless technical integrations with the set of tools you already use. Dynamic Yield’s flexible data architecture and open API helps you create powerful integrations with any enterprise system like CMS Systems, eCommerce Systems, DMPs, Marketing Automation Platforms, Tag Management Platforms, Web Analytics Solutions and more.

Personalization that generates growth

+6.7%

Ocado logo

+18%

+8%

55%

“Personalization for us is just getting to the heart of those important customer segments with a message that resonates with them the best in that time. Dynamic Yield makes this concept possible.”

Matthew Wilson, Digital Development Manager at Ocado Retail

A longstanding commitment to
Responsible Personalization

Dynamic Yield is private by design and compliant with the
latest laws and regulations around the world

Professional Services

Take full advantage of our expertise to identify the best personalization and optimization opportunities, execute web development projects, analyze results, and more. We offer a spectrum of professional services designed to help you meet your goals and accelerate your strategic roadmap.

97.7%

Numbers taken from Intercom, the tool we use to manage in-platform inquiries

Strategic consulting and opportunity discovery through a detailed business analysis that we turn into actionable program playbooks.

On-site training for business and technical teams for campaign management, technical development of use case templates, integrations, feed ingestion, and more.

Technical assistance and front-end development for building and modifying campaign templates, custom coding, QAing use cases prior to campaign deployment, and more.

RFM modeling and custom predictive analytics that will allow for the targeting and delivery of highly accurate personalization campaigns.

Learn more →

For two of our leading brands, Fetch and Fabled, testing and optimization is at the core of every user interaction, and Dynamic Yield has enabled us to truly tie all of the experiences together across our customer journey. We are really looking forward to the new capabilities that lie ahead in Dynamic Yield’s roadmap as we endeavor towards implementing personalization everywhere.

Rebecca Mehaffey, Web Trading Manager, Ocado

Book a meeting with us

Hi, I'm Gregory

Here is what you can expect from our first meeting:

  • Get access to your Personalization Insights Report. Discover actionable insights based on our experience in your industry.
  • We will identify your personalization and optimization needs, the limitations of your current tech stack, and establish a roadmap.
  • Attend a Dynamic Yield demo and experience the power of the #1 personalization solution in the world, only focusing on relevant features for Sainsbury’s.
  • We will create a custom plan for you based on your needs, and discuss pricing options.
  • Are we missing something? We want this meeting to be as useful as possible for you. Let us know what else you would like to discuss in our first meeting.

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