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Mastercard Dynamic Yield

Email, SMS and push done right: A marketing leader’s guide to channel selection How Valamar engages travelers earlier with real-time booking context Gartner Recognizes Mastercard Dynamic Yield as an 8‑Time Leader in Personalization Engines— Mastercard Dynamic Yield 2026 Personalization Maturity: Disruption Is Redefining E-Commerce Success Modern customer journey orchestration: Latest capabilities, best practices and omnichannel strategies — Mastercard Dynamic Yield Saks Fifth Avenue Elevated Luxury With AI Personalization 2025 Personalization Maturity Report for E-commerce - ES — Mastercard Dynamic Yield 2025 Personalization Maturity Report for E-commerce - PT — Mastercard Dynamic Yield How to Drive More Subscribers to Your Mailing List: Proven Strategies for MarketersMastercard Dynamic Yield Reconnect by Mastercard Dynamic Yield: Smarter Customer Journey Orchestration Send-Time Optimization — Mastercard Dynamic Yield Channel Prioritization — Mastercard Dynamic Yield Real-Time Adaptation and Dynamic Optimization — Mastercard Dynamic Yield Post-click Experiences — Mastercard Dynamic Yield Search Ranking Optimization — Mastercard Dynamic Yield Visual Search — Mastercard Dynamic Yield Semantic Search — Mastercard Dynamic Yield How Bergzeit Increased Conversions 3x with Conversational AI Email Deliverability Best Practices: Reach the Inbox. Deliver the Experience. The enterprise guide to IP warming: Boost deliverability, ensure compliance, and power seamless journeys Visual Search Meets Multimodal AI: A New Era of Product Discovery Where human ingenuity fits in the AI-driven marketing era Infographic: The state of personalization maturity in e-commerce - 2025 AI and Personalization Are Revolutionizing E-commerce Search Transform product discovery with Experience Search: AI that understands your shoppers AI Fuels New Demands for Personalization — Is E-Commerce Maturing Fast Enough? From Fragmentation to Connection: Mastering User Identification for Personalization — Mastercard Dynamic Yield 2026 Personalization Maturity Report for E-commerce - PDF — Mastercard Dynamic Yield Add To Cart Recommendation Modal — Mastercard Dynamic Yield Shoppable Video Notification — Mastercard Dynamic Yield
Experience OS by Dynamic Yield
Einat Haftel, Chief Product Officer · 2022-09-14 · via Mastercard Dynamic Yield

Introducing:

Enter the era of hyper-personalization with Experience OS

Build irresistibly personalized, optimized, and synchronized digital customer experiences faster and easier than ever before. We call it Experience OS. You will call it amazing.

Introducing:

Enter the era of
hyper-personalization with Experience OS

Build irresistibly personalized, optimized, and synchronized digital customer experiences faster and easier than ever before. We call it Experience OS. You will call it amazing.

Revolutionize your digital customer experience. Discover Experience OS.

You acknowledge and agree that your personal data will be processed by Dynamic Yield as described in the Privacy Notice. By clicking the button, you confirm that you have read and agree to the Terms of Use.

Loved by hundreds of global brands across industries

The new way to personalize experiences

Traditional personalization solutions can feel like a rigid box limiting your best ideas. Experience OS allows you to activate every aspect of personalization, across all teams and stakeholders, from one place – increasing your ability to take experiences from concept to execution quickly and efficiently.

Experience OS lets you:

  • Deliver a wide array of personalized experiences, including product recommendations, personalized content, and customized messages.
  • Transform fragmented customer touchpoints into a seamless experience.
  • Support all current and future digital channels.
  • Adjust the personalization program to your specific industry and KPIs.
  • Embrace industry-leading time-to-market and cost efficiency.

Experience OS rewrites the personalization game

Fully agnostic

Accelerate building digital experiences with future-proof technology that was designed to stay compatible with your favorite tech stack.

Unbounded

Extend personalization to any touchpoint and unify different teams (email, web, mobile, loyalty) - within the same system and workflow.

Business Customizable

Say goodbye to one size fits all personalization platform. Tailor the OS to your specific KPIs, industry, and business needs.

Recognized as a Leader in personalization. Built for how commerce happens next.

Eight consecutive times of recognition as a Leader in the Gartner® Magic Quadrant™ for Personalization Engines reflect sustained execution as personalization evolves toward more autonomous, agentic experiences.

Recognized as a Leader in personalization and experience optimization by industry analysts

Forrester has recognized Dynamic Yield by Mastercard as a “Leader” among 11 top vendors in the market in its evaluation of Experience Optimization Solutions.

Explore the Experience OS store

A marketplace of applications and extensions designed to help you grow your personalization program with ease

Experience Web Showcase contextually relevant web content, products, messages, and offers based on real-time signals from visitors. Learn more → Experience Email Elevate your email marketing campaigns with predictive emails that adapt to each customer in real time. Learn more → Experience App Personalize and optimize the mobile app experiences for iOS and Android. Power app experiences that drive action and improve retention. Learn more → Sorting Optimizer Test and target how your category pages are sorted using different sorting logics, apply merchandising rules that incorporate user affinity, past behavior, and business logic. Learn more → Reconnect Automatically trigger personalized messages via Email, SMS, Web and App push notifications to reach customers at the most critical moments. Learn more → Algorithm Studio Combine the hyper-personalization of Experience OS alongside your own deep business expertise to build recommendation algorithms using Dynamic Yield’s proprietary AI pipeline capabilities to increase revenue and brand loyalty. Learn more → Audience Hub Power deep personalization with an agile segmentation and data management system. Learn more → AdaptML™ Use predictive and deep learning models on web, in emails, and via mobile apps. Learn more → And more… Contact our personalization experts to request a demo and learn more about our applications and extensions. Talk to our experts →

Why we built the world’s first Experience OS

by Dynamic Yield’s Chief Product Officer

Experience OS is an opportunity for our customers to customize their personalization program to their businesses’ and verticals’ unique needs, offering personalized experiences on every channel and evolving their marketing technologies as they go, while dismantling silos within the team.

Einat Haftel, Chief Product Officer

Personalization that generates exponential revenue growth

We’ve spent the last decade helping countless companies across industries grow, scale their personalization programs, and drive higher customer loyalty.