Korean Internet Giant Adds $5M and joins Viola and Union Tech Ventures

[New York, October 23rd, 2018] Dynamic Yield, the AI-powered omnichannel personalization engine, today announced the completion of its latest funding round. NAVER Corporation, one of Korea’s largest Internet companies, has joined the round with a capital investment of $5M and along with other investors have brought the Series D to $38M. The additional funds will further enable Dynamic Yield to expand beyond web, app, and email to the physical world as the company sets out to become the industry’s first Personalization Anywhere™ platform.

Dynamic Yield’s unique personalization technology has been powering individualized experiences for more than 600 million users each month across its 200+ brands — the robust, AI-fueled personalization platform currently works across web, apps, and emails. The latest investment will help to accelerate product innovation in the form of a comprehensive set of personalization APIs, enabling businesses to personalize every digital channel and customer touchpoint at scale.

“In an increasingly connected world, Product & Engineering teams are now building products in tandem with Marketing to personalize every interaction with the customer,” said Liad Agmon, CEO and co-founder of Dynamic Yield. “This doesn’t end online, and teams will need the flexibility of Dynamic Yield’s server-side APIs and SDKs to effectively inject custom-made experiences at every single digital channel and customer touchpoint.”

“For two of our leading brands, Fetch and Fabled, testing and optimization is at the core of every user interaction, and Dynamic Yield has enabled us to truly tie all of the experiences together across our customer journey,” said Rebecca Mehaffey, Web Trading Manager at Ocado. “We are really looking forward to the new capabilities that lie ahead in Dynamic Yield’s roadmap as we endeavor towards implementing personalization everywhere.”

To learn more about the technology expected to power a whole new set of offsite use cases, visit dynamicyield.com.

About Dynamic Yield

Dynamic Yield’s AI-powered omnichannel personalization engine helps marketers increase revenue by automatically personalizing each customer interaction across the web, mobile web, mobile apps, and email. The company’s advanced customer segmentation engine uses machine learning to build actionable customer segments in real time, enabling marketers to take instant action via personalization, recommendations, automatic optimization & real-time messaging – in a single platform.

Dynamic Yield personalizes the experiences of more than 600 million users globally and counts industry leaders like IKEA, URBN Brands, and Ocado among its many customers. Based in New York, the company has more than 180 employees in six offices worldwide.

About NAVER Corporation

NAVER is Korea’s top search portal, also launched various global services like LINE, Webtoon, and SNOW. For the future, NAVER is striving for the development of advanced technologies. AI platform Clova, which is developed with LINE, is contributing to the expansion of the AI ecosystem via devices like smart speakers. R&D affiliate NAVER LABS is developing autonomous driving and robotics. At the same time, NAVER will do its best to connect more users, small businesses, and creators through continuous investment and R&D on technologies.