Prime Day is nearly over, ending midnight tonight, so today is your last chance to get Amazon's own TVs for a great price. There's no better model than the Ember Mini-LED and right now, you can get the 55-inch Ember Mini-LED for $499 (was $819.99) at Amazon US.
• Browse the full Amazon Prime Day sale
In the UK, the same 55-inch Ember Mini-LED is £599 (was £849.99) at Amazon UK. While it is a very good TV, Amazon Prime Day is the only time to buy this TV. Any other time, it's overpriced and faces tough competition from other budget mini-LEDs form TCL and Hisense. But, during Prime Day, this TV is great value.
I've got my full thoughts on this TV below, but really, its strength is in how good for sports it is out-of-the-box. So, if you're still on the hunt for a TV for the World Cup (with over three weeks of the tournament still to go), this could the TV for you.
Today's best Amazon Ember Mini-LED TV deals
A World Cup companion
I've tested the majority of Amazon's own TVs, and the Ember Mini-LED (formally known as Fire TV Omni Mini-LED) is easily the best in the lineup. I awarded it four stars in my review, but one its highlights was not what I expected.
When I test sport on TVs, I often find I have to do lot of motion settings tweaks, unless its one of the very best TVs (and even then there's still some work to be done). So I was surprised, and impressed, by just how accurate the Ember Mini-LED's motion was out-of-the-box.
I often avoid the Sports picture mode on a TV as its motion can be heavy-handed and the picture can look artificial, with over-sharp textures and too-bright colors, but the Ember Mini-LED's mode was ready to go and as I watched a soccer game on Prime Video, the action looked smooth with no signs of artifacts and the picture was solid throughout. A pleasant surprise for a mid-range mini-LED.
For other content, the Ember Mini-LED produces natural, but punchy colors that looked great in movies like La La Land. For darker movies, its contrast was solid and while black tones weren't perfect, they were decent enough. Textures on the other hand were very good, balancing a lifelike and crisp look.
The Ember Mini-LED has a suite of features that competes with the best gaming TVs. It supports 4K 144Hz, FreeSync Premium Pro, Dolby Vision gaming and ALLM. It has a measured 13.4ms input lag time and while playing Battlefield V, I found snapping between targets and moving around to be smooth with pretty quick response times.
More Prime Day deals in the US
- Amazon Devices: Fire Sticks & Echo from $18
- Amazon Haul: viral gadgets, tech & appliances from $1.99
- Apple: MacBooks, AirPods & AirTags from $29
- Beauty: 50% off toothbrushes & hair tools
- Cheap TVs: smart TVs from $69.99
- Garden: tools, mowers, planters from $24.99
- Headphones: 50% off Beats, Bose & Samsung
- Laptops: Apple, HP & Dell from $199
- Mattresses: Sealy, Serta & more from $186
- Patio: outdoor furniture, rugs & decor from $19.99
- Sports: 50% off fitness gear, treadmills & clothing
- Vacuums: Dyson, Shark & Bissell from $34
More Prime Day deals in the UK
- Amazon Prime: get a 30-day free trial
- Amazon Devices: Fire, Ring & Blink from £13.99
- Amazon Haul: up to 30% off
- Apple: up to 33% off AirPods & Apple Watch
- Appliances: up to 45% off Ninja & Tefal
- Beauty: up to 60% off Philips & Oral-B
- Essentials: household goods from £5
- Fans: from £20
- Fashion: up to 50% off
- Gaming: £90 off PlayStation 5
- Headphones: up to 50% off Beats & Sony
- Laptops: from £149
- Tablets: Samsung & Lenovo from £79.99
- Toys: up to 25% off Lego and Tonies
- TVs: from £129.99
- Vacuums: up to 40% off Shark & Roborock
- Wearables: up to 30% off Garmin & Oura