Following the backlash it received for quietly hiking YouTube Premium prices in the US, Google has unveiled a new deal that gets you 50% off a year of YouTube Premium when you sign up to a Google One Premium or Google AI plan — as long as you meet certain criteria.

Vice President of Google Photos and Google One, Shimrit Ben-Yair, shared the bundle deal to her X account (see below), while the Google Gemini account on X also announced the “special surprise for our Gemini power users”.

When you sign up, the deal will knock 50% off a 12-month YouTube Premium membership, so you'll pay $80 instead of $159.99. As per Google's outline of the offer, your YouTube Premium add-on will remain active for the duration of your membership; however this deal will only be available until April 29, which will be your last day to claim.

Google has been making quite a few changes to its Google One Premium plans recently. Just a few weeks ago it doubled the storage allowance for its AI Pro tier, which also offers the YouTube Premium add-on for a limited time, without increasing the price.

But before you rush to sign up, there are a few things to note.

As mentioned in the X post, the YouTube Premium deal is only available for Google One Premium subscribers who are paying for 2TB of storage or higher. The Google AI Pro plan is also included, as it offers 5TB of storage. This means that those on the Basic, Standard, and Google AI Plus won't be eligible.

There are also some regional restrictions to bear in mind. You can only claim the discount if you’re based in the US, Brazil, Canada, France, Germany, or Japan, so UK subscribers will unfortunately miss out.

If you're an existing YouTube Premium subscriber, you'll have to cancel your subscription and sign up to Google AI Pro in order to claim the discount. You can do this by following the steps outlined in the Google One help page.

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Rowan is an Editorial Associate and Apprentice Writer for TechRadar. A recent addition to the news team, he is involved in generating stories for topics that spread across TechRadar's categories. His interests in audio tech and knowledge in entertainment culture help bring the latest updates in tech news to our readers.