The mid-market keeps the economy moving, but bad data risks stalling its AI ambitions

For mid-market AI adoption, the window to get it right is narrowing. Without data readiness and governance in place first, even the most promising deployments rarely survive contact with production.

The conversation around enterprise integration has long centered on Fortune 500 rollouts, but the mid-market — where enterprise resource planning transformations and legacy code debt are the norm — represents a significant, often underserved opportunity for platforms such as Boomi LP’s product offerings, according to Suzanne McIvor (pictured, left), director of strategic business alliances at RSM Canada LLP, a global tax, audit and consulting firm.

“We really believe that the mid-market is the backbone of the economy,” McIvor said. “We see a lot of our Boomi work coming through, as Boomi sort of is that connective tissue to all of our ERP projects and our digital transformation journeys for our clients.”

McIvor and Justin Tapp (right), integration architect at Shearer’s Foods LLC, spoke with Gemma Allen at Boomi World 2026, during an exclusive broadcast on theCUBE, SiliconANGLE Media’s livestreaming studio. They discussed mid-market AI adoption, ERP modernization and practical blockers to production AI. (* Disclosure below.)

Mid-market AI adoption starts with data governance, not deployment

Shearer’s Foods — operating across 16 plants in North America — had relied on the same ERP system for more than 20 years before selecting RSM as its implementation partner, paired with Boomi as its integration layer, Tapp explained. The move from handwritten code to a managed platform marked a fundamental shift in how the company’s IT team approaches scale and flexibility.

“RSM came to us and said, ‘This is going to be a huge accelerator if you allow us to use Boomi,'” Tapp said. “It took a minute to process, to look through all of the documentation [and] understand Boomi itself. About a year and a half ago, we jumped in head first and it’s been a great experience so far.”

RSM itself has formalized its AI approach for mid-market clients through a structured workshop model, helping companies bridge the gap between board-level pressure and production-ready systems. Nearly half of RSM’s clients are private equity-backed, making ROI accountability a hard requirement at every stage of the process, McIvor noted.

“What we’re finding really is that when we get under the hood, while there are business use cases, they don’t always come with business impact,” she said. “It’s really [about] the data activation, the data governance, getting the house in order and getting the readiness and the foundation laid so that you can be successful with those use cases.”

Here’s the complete video interview, part of SiliconANGLE’s and theCUBE’s coverage of Boomi World 2026:

(* Disclosure: TheCUBE is a paid media partner for Boomi World. Neither Boomi, the sponsor of theCUBE’s event coverage, nor other sponsors have editorial control over content on theCUBE or SiliconANGLE.)

Photo: SiliconANGLE