• Justin Bieber has shown off new audio products, under his SKYLRK brand
• There's no pricing or specs yet — we're at the Instagram teasing phase
• The range shows two Bluetooth speakers and set of over-ear headphones

He may get his peaches out in Georgia, but Justin Bieber gets his Bluetooth speakers from his own SKYLRK brand — aka light right from the source (yeah).

The Biebs actually put his name on a bit of audio kit over a decade ago (a pair of purple Beats by Dre JustBeats, as it happens), but this is the fist time the pop star has added any audio separates to his very own SKYLRK lifestyle brand, more regularly home to Bieber-approved apparel and sneakers.

I'm going to be honest: the headphones look a little run-of-the-mill: there are large over-ear cups and a headband, seen on the singer himself in the millennial pink color fans of SKYLRK will be used to (and more colorways are promised). They look a little bit like the Sonos Ace…

But the speakers? These I can get behind.

STAY — and take a look at these cool new Bieber Bluetooth speakers

If I were being mean, I might liken these Bluetooth speakers to medicine balls. But that's probably because I'm currently recovering from shoulder surgery and practically every novel tech prototype or wireless audio separate I see looks like a physiotherapist's torture device to me.

With my positive spectacles on, these speakers look mighty promising. That huge, cushion-like circular design is going to harbor some fairly sizeable drivers — and possibly even a stereo arrangement in the bigger unit, no? They look like the portable speakers I wish B&O would release: something bigger than the excellent five-star Bang & Olufsen Beosound A1 3rd Gen.

My only gripe with that speaker was its palm-friendly size: I wanted a bigger option. And if Justin Bieber's Intentions are to bring that to the party, as seems to be the case from the main image, I'm Confident he'll be in great Company in the audio space.

I particularly like the larger of the two speakers, which can be seen below in an orange finish very similar to the new AirPods Max 2 hue. I can't help thinking they'd look very good together on a lazy Sunday at the beach.

Again, I wish I had further specs and pricing to share, but these types of social media drip-feed reveals just don't work like that. For now, we wait (hopefully not for 10,000 Hours, but you know, patience is a virtue).

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Becky became Audio Editor at TechRadar in 2024, but joined the team in 2022 as Senior Staff Writer, focusing on all things hi-fi. Before this, she spent three years at What Hi-Fi? testing and reviewing everything from wallet-friendly wireless earbuds to huge high-end sound systems. Prior to gaining her MA in Journalism in 2018, Becky freelanced as an arts critic alongside a 22-year career as a professional dancer and aerialist – any love of dance starts with a love of music. Becky has previously contributed to Stuff, FourFourTwo and The Stage. When not writing, she can still be found throwing shapes in a dance studio, these days with varying degrees of success.